Shoe Cleaner Spray
FailThe top 5 brands take 100% of clicks, so Shoe Cleaner Spray is a Fail.
- Flapen Score
- 43 / 100Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 4543
- Market size
- $89K/yr59K searches / yr
- 90-day growth
- +13.1%search demand this quarter
- Competition
- 94%top-5 click share · 4 brands · 7 sellers
Flapen Score
Shoe Cleaner Spray against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Shoe Cleaner Spray is stronger. Inside it, weaker.
Market
The Shoe Cleaner Spray market on Amazon at a glance
Shoppers on Amazon United States searched for Shoe Cleaner Spray 59K times last year and spent an estimated $89K. All 4 brands take every click. Demand peaks in Aug. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 10.9% of those searches ended in a purchase.
Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved +13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.
- Searches, last 12 months
- 59K
- Growth, 90 days vs prior 90
- +13.1%
- Conversion, latest week
- 10.9%
- Market size, estimated
- $89Ka year
- Peak month
- August2.3× the quietest month
- Top search term
- shoe stain remover16K searches a year
02 · Price
A sale here is worth $13.82.
Listings sell for $13.82 on average, from $7.71 to $22.85. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $13.82 that is $7K to $10K a year per listing.
- Average price
- $13.82under the $15 to $100 sweet spot
- Price range
- $7.71–$22.85
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $7K–$10K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #4 within Shoe, Jewelry & Watch Accessories. It carries 15,513 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 3.9%
- Average rank
- #4in Shoe, Jewelry & Watch Accessories
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 15,513per listing
- Listings tracked
- 7
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Shoe Cleaner Spray products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
7
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
94%
Top 20: 100%
Open market
0%
- Brand 158%
- Brand 220%
- Brand 319%
- Brand 43%
- Open — no brand owns it (0%)
Demand
Shoe Cleaner Spray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 2.3×
Search terms
Top Shoe Cleaner Spray search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- shoe stain remover16K/yr
- miss mouths shoe cleaner15K/yr
- grandmas secret sneaker cleaner8K/yr
- grandmas sneaker cleaner6K/yr
- miss mouth shoe cleaner7K/yr
- stain remover for shoes3K/yr
- sneaker stain remover3K/yr
- grandmas shoe cleaner2K/yr
Reviews and returns
What reviews say buyers love and hate about Shoe Cleaner Spray
We read the reviews and the return reasons for every product selling here.
“Doesn't clean well”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shoe Cleaner Spray questions
Answered from the same tracked data.









