Shoe Care

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

69K

Growth, 90 days vs prior 90

-9.7%

Conversion, latest week

3.1%

Market size, estimated

$50Ka year

Peak month

December2.7× the quietest month

Top search term

shoe care kit27K searches a year

Listings sell for $23.89 on average, from $5.78 to $53.19. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $23.89 that is $0 to $2K a year per listing.

Average price

$23.89inside the $15 to $100 sweet spot

Price range

$5.78–$53.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.8%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #42 within Shoe, Jewelry & Watch Accessories. It carries 9,245 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

4.0%

Average rank

#42in Shoe, Jewelry & Watch Accessories

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

9,245per listing

Listings tracked

23

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

53 months