- Flapen Score
- 21 / 100Ranks 16,725 of 16,930 Clothing, Shoes & Jewelry niches · −24 vs the category median of 4521
- Market size
- $23K/yr510K searches / yr
- 90-day growth
- -79.1%search demand this quarter
- Competition
- 75%top-5 click share · 7 brands · 12 sellers
Flapen Score
Sherpa against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Sherpa is stronger. Inside it, weaker.
Market
The Sherpa market on Amazon at a glance
Shoppers on Amazon United States searched for Sherpa 510K times last year and spent an estimated $23K. The top 5 brands take 94% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 21 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 510K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -79.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.
- Searches, last 12 months
- 510K
- Growth, 90 days vs prior 90
- -79.1%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $23Ka year
- Peak month
- December38.2× the quietest month
- Top search term
- sherpa hoodie men73K searches a year
02 · Price
A sale here is worth $28.06.
Listings sell for $28.06 on average, from $18.51 to $42.95. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $28.06 that is $3K to $7K a year per listing.
- Average price
- $28.06inside the $15 to $100 sweet spot
- Price range
- $18.51–$42.95
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 6.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #274 within Fashion Hoodies & Sweatshirts. It carries 21,324 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 2.4%
- Average rank
- #274in Fashion Hoodies & Sweatshirts
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 21,324per listing
- Listings tracked
- 12
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Sherpa products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazon Essentials Mens Sherpa Lined Full-Zip Hooded Fleece Sweatshirt Navy Small
- Price
- $19.57
- Rating
- 4.6/5
- Reviews
- 35,716
- Age
- 6y ago

GEEK LIGHTING Hoodies for Men Heavyweight Fleece Sweatshirt - Full Zip Up Thick Sherpa Lined All black L
- Price
- $34.83
- Rating
- 4.4/5
- Reviews
- 4,139
- Age
- 8y ago

MAGCOMSEN Hoodies For Men Heavyweight Sherpa Fleece Lined Hoodies Pullover Winter Thermal Hooded Sweatshirt Warm Thick Hoodie Black
- Price
- $33.52
- Rating
- 4.6/5
- Reviews
- 639
- Age
- 1y ago

Amazon Essentials Mens Regular Fit Sherpa-Lined Pullover Hoodie Navy Large
- Price
- $18.51
- Rating
- 4.6/5
- Reviews
- 13,939
- Age
- 6y ago

Amazon Essentials Mens Sherpa Lined Full-Zip Hooded Fleece Sweatshirt Black Medium
- Price
- $22.65
- Rating
- 4.6/5
- Reviews
- 35,716
- Age
- 6y ago
Trending
estimated 90-day click momentum
Amazon Essentials Womens Sherpa-Lined Fleece Full-Zip Hooded Jacket Off-white Large
- Price
- $21.80
- Rating
- 4.6/5
- Reviews
- 10,273
- Age
- 5y ago

Amazon Essentials Mens Sherpa Lined Full-Zip Hooded Fleece Sweatshirt Black Medium
- Price
- $22.65
- Rating
- 4.6/5
- Reviews
- 35,716
- Age
- 6y ago

Yundobop Mens Heavy Pullover Hoodies Sherpa Fleece Lined Grey L
- Price
- $38.55
- Rating
- 4.6/5
- Reviews
- 148
- Age
- 11mo ago

THE COMFY Original | Sherpa Lined Microfiber Fleece Wearable Blanket Oversized Design with Hood and Pocket From Shark Tank for Women & Men Warm and Cozy Gifts
- Price
- $42.95
- Rating
- 4.8/5
- Reviews
- 100,202
- Age
- 19y ago

Amazon Essentials Mens Sherpa Lined Full-Zip Hooded Fleece Sweatshirt Navy Small
- Price
- $19.57
- Rating
- 4.6/5
- Reviews
- 35,716
- Age
- 6y ago
Newest
by launch date
Yundobop Mens Heavy Pullover Hoodies Sherpa Fleece Lined Grey L
- Price
- $38.55
- Rating
- 4.6/5
- Reviews
- 148
- Age
- 11mo ago

MAGCOMSEN Hoodies For Men Heavyweight Sherpa Fleece Lined Hoodies Pullover Winter Thermal Hooded Sweatshirt Warm Thick Hoodie Black
- Price
- $33.52
- Rating
- 4.6/5
- Reviews
- 639
- Age
- 1y ago

SCODI Hoodies for Men Heavyweight Fleece Sweatshirt - Full Zip Up Thick Sherpa Lined Hooded Sweatshirts Black Large
- Price
- $34.95
- Rating
- 4.5/5
- Reviews
- 1,956
- Age
- 4y ago

Amazon Essentials Womens Sherpa-Lined Fleece Full-Zip Hooded Jacket Off-white Large
- Price
- $21.80
- Rating
- 4.6/5
- Reviews
- 10,273
- Age
- 5y ago

Amazon Essentials Mens Sherpa Lined Full-Zip Hooded Fleece Sweatshirt Navy Small
- Price
- $19.57
- Rating
- 4.6/5
- Reviews
- 35,716
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 75% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
12
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
75%
Top 20: 100%
Open market
3%
- Amazon Essentials72%
- GEEK LIGHTING8%
- MAGCOMSEN6%
- SCODI4%
- Runcati4%
- Yundobop3%
- Open — no brand owns it (1 brand, 3%)
Demand
Sherpa search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 38.2×
Search terms
Top Sherpa search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- sherpa hoodie men73K/yr
- sherpa lined hoodie60K/yr
- fleece lined hoodie43K/yr
- mens sherpa hoodie53K/yr
- sherpa lined hoodie men58K/yr
- mens sherpa lined hoodie37K/yr
- womens sherpa hoodie29K/yr
- fleece lined hoodie men36K/yr
- fuzzy sweatshirt17K/yr
- fleece lined hoodies for men10K/yr
Reviews and returns
What reviews say buyers love and hate about Sherpa
We read the reviews and the return reasons for every product selling here.
“Garbage - giant hole in the neck after 2 weeks”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sherpa questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









