Sheer Nightgown

Shoppers searched for this 387K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

387K

Growth, 90 days vs prior 90

-4.4%

Conversion, latest week

0.3%

Market size, estimated

$20Ka year

Top search term

sheer nightgown67K searches a year

Listings sell for $17.08 on average, from $8.63 to $66.73. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $17.08 that is $0 to $2K a year per listing.

Average price

$17.08inside the $15 to $100 sweet spot

Price range

$8.63–$66.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

5.8%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #3,462 within Sleep & Lounge. It carries 1,435 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

97%

Out of stock, average day

3.7%

Average rank

#3,462in Sleep & Lounge

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

1,435per listing

Listings tracked

244

79 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

79

Successful launches

9Amazon's first-year sales bar

Average brand age

36 months