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Shaggy Wig Scooby Doo

Fail

An estimated 11.3% of orders come back, so Shaggy Wig Scooby Doo is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$23K/yr59K searches / yr
90-day growth
+14.0%search demand this quarter
Competition
52%top-5 click share · 21 brands · 24 sellers

Flapen Score

Shaggy Wig Scooby Doo against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Shaggy Wig Scooby Doo is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shaggy Wig Scooby Doo market on Amazon at a glance

Shoppers on Amazon United States searched for Shaggy Wig Scooby Doo 59K times last year and spent an estimated $23K. The top 5 brands take 58% of clicks. Demand peaks in Oct–Nov. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
+14.0%
Conversion, latest week
1.6%
Market size, estimated
$23Ka year
Peak month
October35.1× the quietest month
Top search term
shaggy wig42K searches a year

02 · Price

A sale here is worth $24.50.

Listings sell for $24.50 on average, from $8.89 to $63.37. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $24.50 that is $6K to $12K a year per listing.

Average price
$24.50inside the $15 to $100 sweet spot
Price range
$8.89–$63.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
11.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 11.3% of listings are out of stock. The average listing ranks #1,694 within Wigs. It carries 988 reviews at 3.87 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
92%
Out of stock, average day
11.3%
Average rank
#1,694in Wigs
Average rating
3.87 starsAmazon United States average 4.42 stars
Average reviews
988per listing
Listings tracked
25

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Shaggy Wig Scooby Doo products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

24

Top-5 brand share

58%

Top 20: 100%

Top-5 click share

52%

Top 20: 92%

Open market

37%

  • Brand 121%
  • Brand 214%
  • Brand 39%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Shaggy Wig Scooby Doo search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 35.1×

Search terms

Top Shaggy Wig Scooby Doo search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shaggy wig42K/yr
  • shaggy wig scooby doo9K/yr
  • shaggy scooby doo wig4K/yr
  • shaggy wig men3K/yr
  • shaggy costume wig2K/yr

Reviews and returns

What reviews say buyers love and hate about Shaggy Wig Scooby Doo

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Wig/Artificial Hair Quality”
15%of negative reviews mention “Wig/Artificial Hair Quality”
11.3%of orders come back
“the past few orders I've made the off black 20 inch wig is thin”
A buyer, on “Wig/Artificial Hair Quality”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Shaggy Wig Scooby Doo questions

Answered from the same tracked data.