Shadow Costume

Shoppers searched for this 378K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

378K

Growth, 90 days vs prior 90

-14.0%

Conversion, latest week

0.1%

Market size, estimated

$20Ka year

Peak month

October24.3× the quietest month

Top search term

shadow costume60K searches a year

Listings sell for $37.40 on average, from $19.51 to $79.10. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $37.40 that is $4K to $9K a year per listing.

Average price

$37.40inside the $15 to $100 sweet spot

Price range

$19.51–$79.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$4K–$9K

Returns

4.3%of orders · Amazon United States median 2.1%

55% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 29.5% of listings are out of stock. The average listing ranks #15,339 within Boys. It carries 186 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

73%

Out of stock, average day

29.5%

Average rank

#15,339in Boys

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

186per listing

Listings tracked

33

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months