Sexy Swimwear for Women

Shoppers searched for this 275K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +49.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.

Searches, last 12 months

275K

Growth, 90 days vs prior 90

+49.5%

Conversion, latest week

0.1%

Market size, estimated

$7Ka year

Peak month

July4.3× the quietest month

Top search term

mesh swimsuit38K searches a year

Listings sell for $30.08 on average, from $7.21 to $65.13. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $30.08 that is $0 to $3K a year per listing.

Average price

$30.08inside the $15 to $100 sweet spot

Price range

$7.21–$65.13

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

14.1%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #633 within Swimsuits & Cover Ups. It carries 1,232 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

1.9%

Average rank

#633in Swimsuits & Cover Ups

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

1,232per listing

Listings tracked

275

101 products launched here in the last 12 months. 29 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

101

Successful launches

29Amazon's first-year sales bar

Average brand age

35 months