Is sesame street costumes adult profitable to sell on Amazon United States?

The niche generates $47K/yr across 91 tracked products. 6 of 27 products launched in the last 360 days are still selling. 90-day search growth is -19.1%. Flapen's verdict: Skip it (37/100).

How competitive is the sesame street costumes adult niche?

16 brands and 52 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 90% of demand.

What do buyers complain about in sesame street costumes adult?

Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 10.3% — above our launch gate.

When does demand for sesame street costumes adult peak?

Demand peaks in Sep–Oct; the busiest month runs 52.2× the quietest.

What does it cost to enter the sesame street costumes adult niche?

Listings span $8.35–$106.31; the average listing price is $36.59 (sweet spot $15–$100). The average incumbent carries 365 reviews — the moat a new listing must climb.

sesame street costumes adult

Skip it

Weak search conversion (0.4%) — this niche doesn't clear our bar today.

Avg price

Incredible$36.59

avg listing price — sweet spot $15–$100

Competition

Great25%

top-5 click share — an open shelf

Price range

Great$8.35–$106.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great365.01

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Growth

Bad-19.1%

90-day search growth — must beat 0% to launch

Market size

Bad$47K

$47K/yr · 338K searches

Returns

Bad10.3%

return rate — above 5% kills the launch gate

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Signals High Returns

According to Flapen's Amazon United States niche tracking, sesame street costumes adult is a $47K/yr Amazon United States market (338K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 37/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

sesame street costumes adult market data

Units sold / yr: 1K–2K; avg 0–100/product
Revenue / yr: $46K–$55K; units × avg price
Conversion rate: 0.4%
Avg BSR: #18,123
Page quality: 0%
Prime: 88%
Sponsored: 81%
Out of stock: 16.9%
Avg brand age: 43 months
Avg seller age: 167 days

Competition & brand share

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

Brands

16 falling

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

25%

Top 20: 55%

Open market

INTIMO42%
Sesame Street24%
Fun Costumes14%
Popfunk7%
Disguise4%
Bioworld3%
Open — no brand owns it (10 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -19.1% search growth over the last 90 days.

Peak months: Sep, Oct · busiest ÷ quietest = 52.2×

Open Trend

Top sesame street costumes adult search terms

sesame street costumes104K/yr -13.3%0.1% conv.
sesame street onesie18K/yr -8.4%0.7% conv.
sesame street costumes adult72K/yr -26.2%0.2% conv.
sesame street costume23K/yr -40.6%0.0% conv.
sesame street onesies6K/yr -3.6%0.3% conv.
sesame street adult costumes16K/yr -23.4%0.1% conv.
adult sesame street costume25K/yr -16.1%0.0% conv.
sesame street halloween costume11K/yr +114.0%0.2% conv.
sesame street onesie adult12K/yr -54.8%0.0% conv.
sesame street costumes toddler8K/yr +21.2%0.0% conv.

All search terms

Top sesame street costumes adult products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sesame Street Union Suit Adult Super Grover Costume Lounge Pajama Outfit (Grover Small/Medium)

INTIMO$50.004.4★216 rev

Officially Licensed Sesame Street Elmo Adult Costume | Unisex Red Cartoon Halloween Outfit Large

Fun Costumes$99.564.5★130 rev

Sesame Street Union Suit Womens Abby Cadabby 3D Hair And Wings Costume Hooded One Piece Pajama (Abby L/XL) Multicolored

INTIMO$58.034.4★216 rev

Officially Licensed Sesame Street Elmo Adult Costume | Unisex Red Cartoon Halloween Outfit X-Large

Fun Costumes$97.704.5★130 rev

Sesame Street Character Adult Union Suit Kigurumi Hooded 1 Piece Pajama Men Women (Oscar The Grouch 2X-Large/3X-Large)

INTIMO$48.534.4★216 rev

Newest

by launch date

Sesame Street boys Footless Pajamas Baby and Toddler Sleepers Sesame Pals 18 Months US

Sesame Street$19.21919 rev

2mo ago

Officially Licensed Sesame Street Elmo Adult Costume | Unisex Red Cartoon Halloween Outfit Large

Fun Costumes$99.56130 rev

9mo ago

Officially Licensed Sesame Street Elmo Adult Costume | Unisex Red Cartoon Halloween Outfit X-Large

Fun Costumes$97.70130 rev

9mo ago

Adult Elmo Costume for Men/Women - Sesame Street Plush Jumpsuit with Hood Zipper & Cuffed Sleeves Small/Medium

Fun Costumes$52.2321 rev

10mo ago

Sesame Street Union Suit Womens Abby Cadabby 3D Hair And Wings Costume Hooded One Piece Pajama (Abby L/XL) Multicolored

INTIMO$58.03216 rev

11mo ago

What buyers say about sesame street costumes adult

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Excellent quality”

Size-Overall21%

“The fit was comfortable”

Value For Money7%

“Great value for the money”

Soft Feel6%

“The material is soft and comfortable”

Warmth6%

“Keeps me nice and warm”

Color6%

“The colors are bright”

Comfort-Overall5%

“incredibly comfortable”

Material Quality5%

“The fleece material feels great”

Advertised Vs Actual Product3%

“turned out even better than I expected”

Design-Overall3%

“Cute design”

What buyers complain about

Size-Overall28%

“It was so small”

Color10%

“Lastly the pink stripes seem paler in person compared to the retail photo”

Quality-Overall7%

“Kind of cheap”

Advertised Vs Actual Product4%

“However the seller provides very misleading tracking information”

Hard Feel4%

“there not as soft or thick as I would like for the price”

Durability2%

“it didnt last very long”

Strap/String Quality2%

“Shorts do not have adjustable pull strings”

Thickness2%

“thin material”

Material Quality2%

“thin material”

Ease Of Use2%

“wasn't very comfortable to use”

Top return reasons

Size-Overall63%

Length10%

Advertised Vs Actual Product3%

Material Quality3%

Quality-Overall2%

Waist Fit2%

Product Condition2%

Thigh Fit1%

Shape/Style1%

Color1%

Common questions

Is sesame street costumes adult profitable to sell on Amazon United States?: The niche generates $47K/yr across 91 tracked products. 6 of 27 products launched in the last 360 days are still selling. 90-day search growth is -19.1%. Flapen's verdict: Skip it (37/100).
How competitive is the sesame street costumes adult niche?: 16 brands and 52 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in sesame street costumes adult?: Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 10.3% — above our launch gate.
When does demand for sesame street costumes adult peak?: Demand peaks in Sep–Oct; the busiest month runs 52.2× the quietest.
What does it cost to enter the sesame street costumes adult niche?: Listings span $8.35–$106.31; the average listing price is $36.59 (sweet spot $15–$100). The average incumbent carries 365 reviews — the moat a new listing must climb.