Septum Rings

Shoppers searched for this 6.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

6.0M

Growth, 90 days vs prior 90

-10.7%

Conversion, latest week

1.9%

Market size, estimated

$1.3Ma year

Peak month

March1.1× the quietest month

Top search term

septum rings2.2M searches a year

Listings sell for $11.07 on average, from $5.22 to $17.20. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,250 to 1,500 of them. At $11.07 that is $14K to $17K a year per listing.

Average price

$11.07under the $15 to $100 sweet spot

Price range

$5.22–$17.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

1,250–1,500

Revenue per listing a year

$14K–$17K

Returns

2.1%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #167 within Jewelry. It carries 2,858 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#167in Jewelry

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

2,858per listing

Listings tracked

72

11 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

7Amazon's first-year sales bar

Average brand age

44 months