September Birthstone Jewelry

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months

154K

Growth, 90 days vs prior 90

+9.2%

Conversion, latest week

0.7%

Market size, estimated

$34Ka year

Peak month

September6.1× the quietest month

Top search term

september birthstone necklace39K searches a year

Listings sell for $33.46 on average, from $7.32 to $144.75. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $33.46 that is $0 to $3K a year per listing.

Average price

$33.46inside the $15 to $100 sweet spot

Price range

$7.32–$144.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.9%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #1,454 within Jewelry Sets. It carries 860 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#1,454in Jewelry Sets

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

860per listing

Listings tracked

56

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months