Seiko Watches for Men

Shoppers searched for this 21.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8.3M a year.

Searches, last 12 months

21.6M

Growth, 90 days vs prior 90

+18.8%

Conversion, latest week

0.2%

Market size, estimated

$8.3Ma year

Peak month

December1.6× the quietest month

Top search term

seiko watches for men5.1M searches a year

Listings sell for $213.58 on average, from $19.95 to $576.79. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $213.58 that is $53K to $107K a year per listing.

Average price

$213.58above the $15 to $100 sweet spot

Price range

$19.95–$576.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

250–500

Revenue per listing a year

$53K–$107K

Returns

4.2%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #285 within Watches. It carries 5,267 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

93%

Out of stock, average day

3.9%

Average rank

#285in Watches

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

5,267per listing

Listings tracked

58

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

54 months