Security Hoodie

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -51.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

-51.6%

Conversion, latest week

0.7%

Market size, estimated

$25Ka year

Peak month

October7.2× the quietest month

Top search term

security hoodie29K searches a year

Listings sell for $44.52 on average, from $9.69 to $240.32. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $44.52 that is $0 to $4K a year per listing.

Average price

$44.52inside the $15 to $100 sweet spot

Price range

$9.69–$240.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

3.1%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #21,746 within Hoodies. It carries 792 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

70%

Out of stock, average day

2.9%

Average rank

#21,746in Hoodies

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

792per listing

Listings tracked

81

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

53 months