Is seagull profitable to sell on Amazon United States?

The niche generates $160K/yr across 30 tracked products. 6 of 10 products launched in the last 360 days are still selling. 90-day search growth is +36.8%. Flapen's verdict: Worth a look (50/100).

How competitive is the seagull niche?

19 brands and 58 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 70% of demand.

What do buyers complain about in seagull?

Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Winding. The return rate is 2.5%.

When does demand for seagull peak?

Demand peaks in Jun–Jul–Aug; the busiest month runs 1.6× the quietest.

What does it cost to enter the seagull niche?

Listings span $4.25–$223.60; the average listing price is $72.09 (sweet spot $15–$100). The average incumbent carries 156 reviews — the moat a new listing must climb.

seagull

Worth a look

Shows a thin review moat (156 avg reviews), but weak search conversion (1.5%) keeps it on the watch list.

Review moat

Great155.63

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$72.09

avg listing price — sweet spot $15–$100

Returns

Good2.5%

return rate — above 5% kills the launch gate

Growth

Good+36.8%

90-day search growth — must beat 0% to launch

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$4.25–$223.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$160K

$160K/yr · 151K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Signals High Price Out of Stock

According to Flapen's Amazon United States niche tracking, seagull is a $160K/yr Amazon United States market (151K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 50/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

seagull market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $216K–$288K; units × avg price
Conversion rate: 1.5%
Avg BSR: #15,120
Page quality: 0%
Prime: 83%
Sponsored: 87%
Out of stock: 5.5%
Avg brand age: 31 months
Avg seller age: 172 days

Competition & brand share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 falling

Sellers

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

51%

Top 20: 89%

Open market

26%

SEA-GULL37%
Douglas11%
Supodon9%
Aurora8%
TICFICK5%
TigerHart4%

Demand & seasonality

Weekly Amazon search volume, last 96 weeks — +36.8% search growth over the last 90 days.

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 1.6×

Open Trend

Top seagull search terms

seagull54K/yr +38.0%0.5% conv.
seagull decor32K/yr +40.3%0.4% conv.
seagulls13K/yr +59.2%0.6% conv.
seagull plush14K/yr +43.5%2.7% conv.
seagull stuffed animal14K/yr +4.0%4.6% conv.
sea gull10K/yr +2.4%0.2% conv.
seagull toy6K/yr +118.6%0.9% conv.
seagull statue5K/yr +38.1%0.3% conv.
stuffed seagull3K/yr +13.0%4.5% conv.

All search terms

Top seagull products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SEA-GULL 2022 Seagull Mens Automatic Mechanical Watch Official Authentic Bauhaus Business Casual Mechanical Wristwatch 40mm dial for men strappy

SEA-GULL$206.375.0★1 rev

Douglas Seymour Seagull Plush Stuffed Animal 8 Inch Soft Realistic Seabird Toy Coastal Bird Plush for Kids Beach Gifts & Collectors

Douglas$15.734.8★609 rev

Supodon Adult Onesie Seagull Costume Unisex Halloween Cosplay Plush Animal Homewear Pajamas Sleepwear Jumpsuit Gifts for Women Men

Supodon$30.764.6★40 rev

SEA-GULL Mens Mechanical Wristwatch Seagull 1963 Aviation Chronograph Pilot Mechanical Watch Manual Winding GD 1963 International Edition ST1901 (Yellow)

SEA-GULL$198.304.4★549 rev

Aurora Adorable Palm Pals Buoy Seagull with Fry Stuffed Animal - Pocket-Sized Play - Collectable Fun - White 5 Inches

Aurora$9.794.9★227 rev

Newest

by launch date

Seagull Mine Button Keychain Rechargeable Fidget Clicker with Real Sound & LED Light Funny Interactive Desk

Generic$32.072 rev

3w ago

CEAJUSIOT Seagull Mine Keychain Button with Sound Rechargeable Keyboard Clicker Fidget Toys Stress Relief Noise Maker Animal Keycaps Funny Gifts

CEAJUSIOT$7.820 rev

1mo ago

Seagull Mine Sound Button Keychain Rechargeable Fidget Clicker with Real Sound & LED Light Funny Interactive Desk Stress Relief Toy Gifts for Adults (2 Pcs)

TICFICK$15.392 rev

1mo ago

Aurora Adorable Palm Pals Buoy Seagull Clip-On - Fun Collectible Plush for Kids and Adult Collectors - Perfect for Decorating Rooms and Birthday Gifts - White 0 Inches

Aurora$9.562 rev

6mo ago

PepFurSt Resin Birds Statues -Welcome Sign Seagull Nautical Decor Indoor or Outdoor Decor for Entryway Garden Lake&Beach House Unique Housewarming Gifts

PepFurSt$28.2522 rev

8mo ago

What buyers say about seagull

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“Quality Watch”

Value For Money12%

“Good value for price”

Advertised Vs Actual Product8%

“Just as advertised”

Design-Overall6%

“It was the perfect piece to complete my kitchen cabinet decor”

Color5%

“Colors are great”

Brightness/Shine/Glow5%

“The solar light works perfectly”

Soft Feel4%

“Well made and extremely soft”

Size-Overall3%

“Perfect size”

Gifting Purpose2%

“A good gift”

Winding2%

“Beautiful classic watch with the convenience of a automatic”

What buyers complain about

Size-Overall21%

“Its larger than expected”

Advertised Vs Actual Product5%

“The legs look nothing like the pictures”

Winding5%

“The watch won't wind”

Quality-Overall5%

“Very disappointed in the cheapness of it”

Strength4%

“Not Sturdy”

Functionality-Overall4%

“Doesn't work”

Value For Money4%

“thats also a significantly more expensive version”

Add-Ons/Attachments3%

“The beak attachment is a little weird”

Display Size3%

“The date it's too small to see, the month and day of the week change with the buttons”

Suitable For Outdoor3%

“Do not buy for outdoors”

Top return reasons

Size-Overall36%

Defective Material/Parts10%

Wrist Fit8%

Functionality-Overall6%

Advertised Vs Actual Product6%