Scream Costume Women

Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -33.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

2.3M

Growth, 90 days vs prior 90

-33.6%

Conversion, latest week

2.6%

Market size, estimated

$1.2Ma year

Top search term

ghostface mask848K searches a year

Listings sell for $19.27 on average, from $9.16 to $41.35. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $19.27 that is $58K to $77K a year per listing.

Average price

$19.27inside the $15 to $100 sweet spot

Price range

$9.16–$41.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

3,000–4,000

Revenue per listing a year

$58K–$77K

Returns

2.3%of orders · Amazon United States median 2.1%

48% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #294 within Masks. It carries 805 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

48%

Prime listings

76%

Out of stock, average day

6.5%

Average rank

#294in Masks

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

805per listing

Listings tracked

25

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months