scarecrow mask
Worth a lookShows a sweet-spot price point ($22.54 avg), but a small market ($11K/yr) keeps it on the watch list.
Avg price
Great$22.54avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Great$6.21–$73.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great53%top-5 brand share — no brand owns this niche
Competition
Great35%top-5 click share — an open shelf
Growth
Good+34.9%90-day search growth — must beat 0% to launch
Review moat
Good1,476.23avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.3%return rate — above 5% kills the launch gate
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$11K$11K/yr · 147K searches
According to Flapen's Amazon United States niche tracking, scarecrow mask is a $11K/yr Amazon United States market (147K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 55/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
scarecrow mask market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $45K–$56K
- units × avg price
- Conversion rate
- 0.3%
- Avg BSR
- #3,293
- Page quality
- 0%
- Prime
- 75%
- Sponsored
- 40%
- Out of stock
- 17.5%
- Avg brand age
- 48 months
- Avg seller age
- 161 days
Competition & brand share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
29 falling
Sellers
57
Top-5 brand share
53%
Top 20: 94%
Top-5 click share
35%
Top 20: 81%
Open market
42%
- Trick Or Treat Studios18%
- QFCFRQ16%
- Vmonke7%
- ONETIGRIS6%
- Uyecos6%
- Ghoulish Productions5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +34.9% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 30.4×
Top scarecrow mask search terms
- scarecrow mask77K/yr
- burlap mask15K/yr
- burlap sack mask13K/yr
- sack mask6K/yr
- scarecrow head8K/yr
- scary scarecrow mask9K/yr
- scarecrow mask adult4K/yr
- batman begins scarecrow mask3K/yr
- scare crow mask4K/yr
- scarecrow mask scary5K/yr
Top scarecrow mask products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Trick Or Treat Studios Sack-O-Path Halloween Adult Costume Mask
Trick Or Treat Studios$58.964.5★43 rev
QFCFRQ Horror Scarecrow Burlap Mask Creepy Headgear for Halloween Party Costume (Scarecrow 2)
QFCFRQ$18.004.1★16 rev
QFCFRQ Headsman Halloween Horror Mask Executioner Butcher Headgear Creepy Scary Burlap Masks Cosplay Party (Headsman F)
QFCFRQ$16.754.3★25 rev
OneTigris Balaclava Mesh Mask Ninja Style with Full Face Protection for Outdoor (Tan)
ONETIGRIS$23.734.3★1,199 rev
COOFANDY Mens Long Hooded Cardigan Ruffle Shawl Collar Open Front Lightweight Drape Cape Overcoat with Pockets Dark Grey
COOFANDY$30.074.4★4,292 rev
Newest
by launch date
Trick Or Treat Studios The Strangers: Chapter 1 Scarecrow Latex Mask
Trick Or Treat Studios$37.2011 rev
WEFONLLICOS Scary Scarecrow Mask Halloween Burlap Sack Clown Headgear Creepy Horror Costume Prop for Adult Men Women Cosplay
WEFONLLICOS$19.748 rev
Yearntown Clown Scarecrow Mask Set for Halloween Horror Creepy Scary Burlap Sack Masks with Hemp Rope for Halloween Cosplay Party Headgear Supplies One Size
Yearntown$17.2811 rev
QFCFRQ Headsman Halloween Horror Mask Executioner Butcher Headgear Creepy Scary Burlap Masks Cosplay Party (Headsman F)
QFCFRQ$16.7525 rev
QFCFRQ Headsman Halloween Horror Mask Executioner Butcher Headgear Creepy Scary Burlap Masks Cosplay Party (Headsman H)
QFCFRQ$16.4225 rev
Trending
90-day click momentumOneTigris Balaclava Mesh Mask Ninja Style with Full Face Protection for Outdoor (Tan)
ONETIGRIS$23.734.3★
COOFANDY Mens Long Hooded Cardigan Ruffle Shawl Collar Open Front Lightweight Drape Cape Overcoat with Pockets Dark Grey
COOFANDY$30.074.4★
QFCFRQ Headsman Halloween Horror Mask Executioner Butcher Headgear Creepy Scary Burlap Masks Cosplay Party (Headsman H)
QFCFRQ$16.424.3★
Trick Or Treat Studios The Strangers: Chapter 1 Scarecrow Latex Mask
Trick Or Treat Studios$37.205.0★
Trick Or Treat Studios Sack-O-Path Halloween Adult Costume Mask
Trick Or Treat Studios$58.964.5★
What buyers say about scarecrow mask
What buyers praise and complain about, mined from review topics.What buyers love
“the quality appears to be very durable”
“Nice and tight”
“Exactly as Described”
“Great value for everyday use”
“Fit good kept his face warm”
“it's pretty comfortable”
“surprisingly durable”
“The fabric feels smooth against the skin”
“Strong”
“It was okay for commuting to the bus stop”
What buyers complain about
“Way too big”
“The material is too thick around the nose”
“is that they came with a horrible chemical odor that filled my room”
“damaged after first night of use”
“This causes an incredible headache as the skin on your forehead becomes one with this seam”
“Poor quality”
“Flimsy”
“The strings ripped out of every one of these bags”
“it is a little thin so it will not keep you very warm”
“Better rubber not plastic”
Top return reasons
Common questions
- Is scarecrow mask profitable to sell on Amazon United States?
- The niche generates $11K/yr across 40 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +34.9%. Flapen's verdict: Worth a look (55/100).
- How competitive is the scarecrow mask niche?
- 29 brands and 57 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 53% of demand.
- What do buyers complain about in scarecrow mask?
- Top complaints mined from reviews: Size-Overall, Thickness, Smell. The return rate is 3.3%.
- When does demand for scarecrow mask peak?
- Demand peaks in Sep–Oct; the busiest month runs 30.4× the quietest.
- What does it cost to enter the scarecrow mask niche?
- Listings span $6.21–$73.29; the average listing price is $22.54 (sweet spot $15–$100). The average incumbent carries 1,476 reviews — the moat a new listing must climb.