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Scarecrow Costume Men

Fail

Demand is soft, at -24.0% this quarter, so Scarecrow Costume Men is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$219K/yr236K searches / yr
90-day growth
-24.0%search demand this quarter
Competition
47%top-5 click share · 13 brands · 136 sellers

Flapen Score

Scarecrow Costume Men against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Scarecrow Costume Men is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Scarecrow Costume Men market on Amazon at a glance

Shoppers on Amazon United States searched for Scarecrow Costume Men 236K times last year and spent an estimated $219K. The top 5 brands take 87% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 236K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $219K a year.

Searches, last 12 months
236K
Growth, 90 days vs prior 90
-24.0%
Conversion, latest week
3.4%
Market size, estimated
$219Ka year
Peak month
October33.8× the quietest month
Top search term
wizard of oz funko pop24K searches a year

02 · Price

A sale here is worth $27.66.

Listings sell for $27.66 on average, from $12.22 to $61.44. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $27.66 that is $3K to $7K a year per listing.

Average price
$27.66inside the $15 to $100 sweet spot
Price range
$12.22–$61.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
4.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #1,503 within Accessories. It carries 303 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
93%
Out of stock, average day
3.7%
Average rank
#1,503in Accessories
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
303per listing
Listings tracked
28

04 · Newcomers

4 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
4Amazon's first-year sales bar
Average brand age
45 months

Products

Top Scarecrow Costume Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

136

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

47%

Top 20: 93%

Open market

10%

  • Brand 174%
  • Brand 24%
  • Brand 34%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (7 brands, 10%)

Demand

Scarecrow Costume Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 33.8×

Search terms

Top Scarecrow Costume Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wizard of oz funko pop24K/yr
  • funko pop wizard of oz10K/yr
  • wizard of oz scarecrow11K/yr
  • scarecrow wizard of oz8K/yr
  • wizard of oz funko7K/yr
  • scarecrow costume wizard of oz17K/yr
  • wizard of oz scarecrow costume20K/yr
  • scarecrow costume men73K/yr
  • dorothy funko pop5K/yr
  • funko wizard of oz3K/yr

Reviews and returns

What reviews say buyers love and hate about Scarecrow Costume Men

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Collectibles”
13%of negative reviews mention “Color”
4.9%of orders come back
“with my only issue being with the color of dark green being printed so dark it is hard to count the studs”
A buyer, on “Color”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Scarecrow Costume Men questions

Answered from the same tracked data.