Scales of Justice

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months

99K

Growth, 90 days vs prior 90

+1.0%

Conversion, latest week

0.7%

Market size, estimated

$18Ka year

Peak month

December1.6× the quietest month

Top search term

scales of justice33K searches a year

Listings sell for $25.12 on average, from $10.51 to $60.69. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $25.12 that is $0 to $3K a year per listing.

Average price

$25.12inside the $15 to $100 sweet spot

Price range

$10.51–$60.69

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.6%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,482 within Shoe, Jewelry & Watch Accessories. It carries 270 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#2,482in Shoe, Jewelry & Watch Accessories

Average rating

4.15 starsAmazon United States average 4.42 stars

Average reviews

270per listing

Listings tracked

26

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months