Saucony Womens Running Shoes

Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $519K a year.

Searches, last 12 months

2.4M

Growth, 90 days vs prior 90

+14.1%

Conversion, latest week

0.3%

Market size, estimated

$519Ka year

Peak month

August2.5× the quietest month

Top search term

saucony womens running shoes1.1M searches a year

Listings sell for $83.91 on average, from $20.02 to $171.23. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $83.91 that is $0 to $8K a year per listing.

Average price

$83.91inside the $15 to $100 sweet spot

Price range

$20.02–$171.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$8K

Returns

10.9%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #179 within Athletic. It carries 1,502 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

98%

Out of stock, average day

8.8%

Average rank

#179in Athletic

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

1,502per listing

Listings tracked

172

44 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

44

Successful launches

9Amazon's first-year sales bar

Average brand age

38 months