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Satin Lined Beanie Men

Fail

Demand is soft, at -59.8% this quarter, so Satin Lined Beanie Men is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$104K/yr421K searches / yr
90-day growth
-59.8%search demand this quarter
Competition
40%top-5 click share · 27 brands · 35 sellers

Flapen Score

Satin Lined Beanie Men against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Satin Lined Beanie Men is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Satin Lined Beanie Men market on Amazon at a glance

Shoppers on Amazon United States searched for Satin Lined Beanie Men 421K times last year and spent an estimated $104K. The top 5 brands take 65% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 421K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -59.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $104K a year.

Searches, last 12 months
421K
Growth, 90 days vs prior 90
-59.8%
Conversion, latest week
1.7%
Market size, estimated
$104Ka year
Peak month
December8.9× the quietest month
Top search term
silk beanie83K searches a year

02 · Price

A sale here is worth $14.74.

Listings sell for $14.74 on average, from $7.99 to $35.11. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $14.74 that is $4K to $7K a year per listing.

Average price
$14.74under the $15 to $100 sweet spot
Price range
$7.99–$35.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$4K–$7K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #427 within Skullies & Beanies. It carries 5,319 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
3.0%
Average rank
#427in Skullies & Beanies
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
5,319per listing
Listings tracked
43

04 · Newcomers

6 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
6Amazon's first-year sales bar
Average brand age
39 months

Products

Top Satin Lined Beanie Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

27 rising

Sellers

35

Top-5 brand share

65%

Top 20: 94%

Top-5 click share

40%

Top 20: 75%

Open market

32%

  • Brand 119%
  • Brand 217%
  • Brand 314%
  • Brand 410%
  • Brand 55%
  • Brand 63%

Demand

Satin Lined Beanie Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '25Black Friday '25Holiday '25MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 8.9×

Search terms

Top Satin Lined Beanie Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • silk beanie83K/yr
  • satin beanie90K/yr
  • satin lined cap20K/yr
  • silk hat23K/yr
  • satin hat20K/yr
  • silk beanies for men21K/yr
  • satin beanie men18K/yr
  • silk hats for women10K/yr
  • satin lined8K/yr
  • satin hats for women10K/yr

Reviews and returns

What reviews say buyers love and hate about Satin Lined Beanie Men

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Comfort-Overall”
19%of negative reviews mention “Size-Overall”
2.3%of orders come back
“Did not fit”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Satin Lined Beanie Men questions

Answered from the same tracked data.