Sanuk Flip Flops
MaybeThe top 5 products take only 14% of clicks. But buyers convert on only 0.5% of searches, so Sanuk Flip Flops is a Maybe.
- Flapen Score
- 58 / 100Top 8% of 16,930 Clothing, Shoes & Jewelry niches · +13 vs the category median of 4558
- Market size
- $679K/yr3.0M searches / yr
- 90-day growth
- +109.9%search demand this quarter
- Competition
- 14%top-5 click share · 15 brands · 105 sellers
Flapen Score
Sanuk Flip Flops against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Sanuk Flip Flops is stronger. Inside it, weaker.
Market
The Sanuk Flip Flops market on Amazon at a glance
Shoppers on Amazon United States searched for Sanuk Flip Flops 3.0M times last year and spent an estimated $679K. The top 5 brands take 93% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +109.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $679K a year.
- Searches, last 12 months
- 3.0M
- Growth, 90 days vs prior 90
- +109.9%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $679Ka year
- Peak month
- June4.8× the quietest month
- Top search term
- reef878K searches a year
02 · Price
A sale here is worth $41.65.
Listings sell for $41.65 on average, from $11.77 to $106.89. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 0 to 100 of them. At $41.65 that is $0 to $4K a year per listing.
- Average price
- $41.65inside the $15 to $100 sweet spot
- Price range
- $11.77–$106.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 10.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #367 within Sandals. It carries 7,473 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 99%
- Out of stock, average day
- 0.2%
- Average rank
- #367in Sandals
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 7,473per listing
- Listings tracked
- 162
04 · Newcomers
4 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Sanuk Flip Flops products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazon Essentials Womens Thong Sandal Beige 6
- Price
- $13.63
- Rating
- 4.3/5
- Reviews
- 24,399
- Age
- 7y ago

Reef Cushion Breeze Womens Flip Flop Ultra Soft Cushion Footbed Arch Support Black/Black 8
- Price
- $38.07
- Rating
- 4.4/5
- Reviews
- 20,551
- Age
- 1y ago

REEF Cushion Melody Womens Flip Flop Soft and Supportive Cushion Footbed Black/Black 5
- Price
- $49.21
- Rating
- 4.4/5
- Reviews
- 298
- Age
- 1y ago

Reef Cushion Breeze Womens Flip Flop Ultra Soft Cushion Footbed Arch Support Cloud 9
- Price
- $32.59
- Rating
- 4.4/5
- Reviews
- 20,551
- Age
- 1y ago

Reef Water Vista Higher Womens Platform Sandals Sand Lime - 9 Medium
- Price
- $62.23
- Rating
- 4.4/5
- Reviews
- 2,552
- Age
- 2y ago
Trending
estimated 90-day click momentum
Amazon Essentials Womens Thong Sandal Beige 6
- Price
- $13.63
- Rating
- 4.3/5
- Reviews
- 24,399
- Age
- 7y ago

REEF Cushion Melody Womens Flip Flop Soft and Supportive Cushion Footbed Black/Black 11
- Price
- $49.40
- Rating
- 4.4/5
- Reviews
- 298
- Age
- 1y ago

Reef Cushion Slim Womens Flip Flop Super Lightweight Ultra Soft Cushion Footbed Natural 12
- Price
- $34.49
- Rating
- 4.3/5
- Reviews
- 2,197
- Age
- 4y ago

REEF Cushion Melody Womens Flip Flop Soft and Supportive Cushion Footbed Black/Black 5
- Price
- $49.21
- Rating
- 4.4/5
- Reviews
- 298
- Age
- 1y ago

REEF Cushion Vista Womens Fashion Slide Sandal Vegan Leather Strap Ultra Soft Cushion Footbed Vintage 8.5
- Price
- $41.89
- Rating
- 4.4/5
- Reviews
- 5,333
- Age
- 3y ago
Newest
by launch date
STQ White Sneakers for Women Breathable Womens Tennis Shoes Lightweight Knit Casual Slip on Shoe for College Student Nurse Summer Spring Travel Essentials White Size 8
- Price
- $39.03
- Rating
- 4.1/5
- Reviews
- 124
- Age
- 10mo ago

Reef Cushion Breeze Womens Flip Flop Ultra Soft Cushion Footbed Arch Support Black/Black 8
- Price
- $38.07
- Rating
- 4.4/5
- Reviews
- 20,551
- Age
- 1y ago

Reef Cushion Breeze Womens Flip Flop Ultra Soft Cushion Footbed Arch Support Cloud 9
- Price
- $32.59
- Rating
- 4.4/5
- Reviews
- 20,551
- Age
- 1y ago

Reef Bliss Nights Womens Flip Flop Super Lightweight and Soft Footbed Thin Strap Beach Sandal Black 8
- Price
- $30.87
- Rating
- 4.3/5
- Reviews
- 12,942
- Age
- 1y ago

Reef Bliss Nights Womens Flip Flop Super Lightweight and Soft Footbed Thin Strap Beach Sandal Black 10
- Price
- $29.62
- Rating
- 4.3/5
- Reviews
- 12,942
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 14% of clicks, no more. An open shelf where new products get seen.
Brands
15 rising
Sellers
105
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
14%
Top 20: 37%
Open market
5%
- REEF80%
- Amazon Essentials6%
- KuaiLu4%
- Lovee Cosee3%
- STQ2%
- Sanuk2%
- Open — no brand owns it (9 brands, 5%)
Demand
Sanuk Flip Flops search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 4.8×
Search terms
Top Sanuk Flip Flops search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- reef878K/yr
- reef flip flops women650K/yr
- reef flip flops220K/yr
- reef shoes194K/yr
- womens reef flip flops108K/yr
- reef shoes women167K/yr
- reef platform sandals women88K/yr
- reef water vista57K/yr
- reefs113K/yr
- reef womens flip flops66K/yr
Reviews and returns
What reviews say buyers love and hate about Sanuk Flip Flops
We read the reviews and the return reasons for every product selling here.
“Run Large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sanuk Flip Flops questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









