Santa Costume for Kids

Shoppers searched for this 226K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -42.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $149K a year.

Searches, last 12 months

226K

Growth, 90 days vs prior 90

-42.9%

Conversion, latest week

2.1%

Market size, estimated

$149Ka year

Peak month

December104.2× the quietest month

Top search term

santa costume for kids41K searches a year

Listings sell for $30.94 on average, from $19.93 to $39.34. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $30.94 that is $0 to $3K a year per listing.

Average price

$30.94inside the $15 to $100 sweet spot

Price range

$19.93–$39.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

13.8%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 13.8% of listings are out of stock. The average listing ranks #4,425 within Boys. It carries 96 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

95%

Out of stock, average day

13.8%

Average rank

#4,425in Boys

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

96per listing

Listings tracked

22

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months