Sanrio Pajamas

Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

219K

Growth, 90 days vs prior 90

-20.9%

Conversion, latest week

0.4%

Market size, estimated

$20Ka year

Peak month

December6.0× the quietest month

Top search term

cinnamoroll pajamas60K searches a year

Listings sell for $21.64 on average, from $7.98 to $37.35. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $21.64 that is $0 to $2K a year per listing.

Average price

$21.64inside the $15 to $100 sweet spot

Price range

$7.98–$37.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.5%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #7,286 within Sleepwear & Robes. It carries 166 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

85%

Out of stock, average day

10.8%

Average rank

#7,286in Sleepwear & Robes

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

166per listing

Listings tracked

84

33 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

33

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months