Sanrio Costume

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.

Searches, last 12 months

84K

Growth, 90 days vs prior 90

-2.8%

Conversion, latest week

0.1%

Market size, estimated

$4Ka year

Peak month

October15.9× the quietest month

Top search term

cinnamoroll onesie14K searches a year

Listings sell for $37.25 on average, from $8.91 to $112.30. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $37.25 that is $0 to $4K a year per listing.

Average price

$37.25inside the $15 to $100 sweet spot

Price range

$8.91–$112.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100–250

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

8.3%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 20.3% of listings are out of stock. The average listing ranks #54,533 within Sleep & Lounge. It carries 364 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

85%

Out of stock, average day

20.3%

Average rank

#54,533in Sleep & Lounge

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

364per listing

Listings tracked

66

15 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

1Amazon's first-year sales bar

Average brand age

34 months