Sanrio Clothes

Shoppers searched for this 848K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.

Searches, last 12 months

848K

Growth, 90 days vs prior 90

-13.3%

Conversion, latest week

0.6%

Market size, estimated

$117Ka year

Peak month

December2.1× the quietest month

Top search term

hello kitty dress157K searches a year

Listings sell for $23.69 on average, from $10.61 to $40.81. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $23.69 that is $0 to $2K a year per listing.

Average price

$23.69inside the $15 to $100 sweet spot

Price range

$10.61–$40.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.7%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #497 within Clothing Sets. It carries 193 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

7.3%

Average rank

#497in Clothing Sets

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

193per listing

Listings tracked

116

42 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

42

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months