san francisco giants
Skip itWeak search conversion (1.6%) — this niche doesn't clear our bar today.
Avg price
Incredible$29.34avg listing price — sweet spot $15–$100
Price range
Great$13.38–$38.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Growth
Good+30.6%90-day search growth — must beat 0% to launch
Market size
Good$284K$284K/yr · 609K searches
Review moat
Okay2,111.79avg incumbent reviews — the moat a new listing must climb
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad5.3%return rate — above 5% kills the launch gate
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, san francisco giants is a $284K/yr Amazon United States market (609K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in May–Jun–Dec. Verdict: Skip it — 48/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
san francisco giants market data
- Units sold / yr
- 10K–13K
- avg 100–250/product
- Revenue / yr
- $293K–$367K
- units × avg price
- Conversion rate
- 1.6%
- Avg BSR
- #476
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 39%
- Out of stock
- 9.6%
- Avg brand age
- 43 months
- Avg seller age
- 164 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
57
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
41%
Top 20: 82%
Open market
9%
- 4739%
- New Era22%
- Veminei16%
- Fcexanthon8%
- DOWIZUBA4%
- Xtreme Apparrel2%
- Open — no brand owns it (8 brands, 9%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +30.6% search growth over the last 90 days.Peak months: May, Jun, Dec · busiest ÷ quietest = 3.4×
Top san francisco giants search terms
- sf giants hat135K/yr
- sf giants103K/yr
- san francisco giants120K/yr
- san francisco giants hat65K/yr
- giants hat65K/yr
- giants baseball hat14K/yr
- sf hat17K/yr
- sf giants hat women12K/yr
- san francisco hat12K/yr
- san francisco giants apparel8K/yr
Top san francisco giants products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Cap Hat Classic Vintage Embroidered Hat for Men Women Teenager Cap Adjustable
Veminei$15.134.5★530 rev

New Era MLB 9FIFTY Adjustable Snapback Hat Cap One Size Fits All (San Francisco Giants Black)
New Era$36.804.7★2,349 rev

Fcexanthon Personnalisation City Embroidered Baseball Hat for Men Women Youth Team Color Cap Trucker Hats Fans Gifts (US Alpha One Size SF-Black)
Fcexanthon$17.674.1★47 rev

47 MLB Kelly Green Primary Logo Clean Up Adjustable Strap Hat Cap Adult One Size Fits All (San Francisco Giants)
47$30.894.7★198 rev

47 MLB Trucker Snapback Adjustable Hat Adult One Size Fits All - San Francisco Giants Black
47$31.454.6★796 rev
Newest
by launch date
Baseball Cap for Men Women Apparel Trucker Hat for Baseball Fans Gifts Merch Gear
Generic$19.9128 rev

New Era Unisex-Adult MLB Player Replica 9SEVENTY Baseball Team Color Stretch Adjustable Snapback Hat One Size Fits All - San Francisco Giants - Black
New Era$38.65126 rev

Funky Junque Retro San Francisco Hat Baseball Cap with Upside Down City Arched Embroidery Unisex Adjustable Snapback for Football Game Day Tailgating San Francisco (Red/Beige)
Funky Junque$29.23108 rev

JZYEGSW Baseball Cap for Men and Women Classic Cotton Sports Dad Hat
JZYEGSW$16.2845 rev

Embroidered City Cotton San Francisco Baseball Cap Adjustable Classic Vintage Fans Baseball Hat for Men Women Black
DOWIZUBA$14.84155 rev
Trending
90-day click momentum
Baseball Cap for Men Women Apparel Trucker Hat for Baseball Fans Gifts Merch Gear
Generic$19.914.6★

Forty Ounce Game Day Mens T-Shirt for San Francisco Fans (Black Shirt XL)
Xtreme Apparrel$22.924.8★

Embroidered City Cotton San Francisco Baseball Cap Adjustable Classic Vintage Fans Baseball Hat for Men Women Black
DOWIZUBA$14.844.3★

Fcexanthon Personnalisation City Embroidered Baseball Hat for Men Women Youth Team Color Cap Trucker Hats Fans Gifts (US Alpha One Size SF-Black)
Fcexanthon$17.674.1★

Cap Hat Classic Vintage Embroidered Hat for Men Women Teenager Cap Adjustable
Veminei$15.134.5★
Common questions
- Is san francisco giants profitable to sell on Amazon United States?
- The niche generates $284K/yr across 38 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +30.6%. Flapen's verdict: Skip it (48/100).
- How competitive is the san francisco giants niche?
- 14 brands and 57 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 89% of demand.
- When does demand for san francisco giants peak?
- Demand peaks in May–Jun–Dec; the busiest month runs 3.4× the quietest.
- What does it cost to enter the san francisco giants niche?
- Listings span $13.38–$38.65; the average listing price is $29.34 (sweet spot $15–$100). The average incumbent carries 2,112 reviews — the moat a new listing must climb.