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Sally Face Cosplay

Fail

Shoppers spend an estimated $17K a year here, so Sally Face Cosplay is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$17K/yr80K searches / yr
90-day growth
+18.5%search demand this quarter
Competition
65%top-5 click share · 16 brands · 24 sellers

Flapen Score

Sally Face Cosplay against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Sally Face Cosplay is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sally Face Cosplay market on Amazon at a glance

Shoppers on Amazon United States searched for Sally Face Cosplay 80K times last year and spent an estimated $17K. The top 5 brands take 70% of clicks. Demand peaks in Sep–Oct. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +18.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
+18.5%
Conversion, latest week
1.2%
Market size, estimated
$17Ka year
Peak month
October6.7× the quietest month
Top search term
sally face mask42K searches a year

02 · Price

A sale here is worth $18.82.

Listings sell for $18.82 on average, from $9.98 to $44.97. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $18.82 that is $0 to $2K a year per listing.

Average price
$18.82inside the $15 to $100 sweet spot
Price range
$9.98–$44.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #1,294 within Wigs. It carries 838 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
94%
Out of stock, average day
12.5%
Average rank
#1,294in Wigs
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
838per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Sally Face Cosplay products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

24

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

25%

  • Brand 123%
  • Brand 218%
  • Brand 315%
  • Brand 48%
  • Brand 55%
  • Brand 65%

Demand

Sally Face Cosplay search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 6.7×

Search terms

Top Sally Face Cosplay search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sally face mask42K/yr
  • sally face cosplay24K/yr
  • sally face wig13K/yr

Reviews and returns

What reviews say buyers love and hate about Sally Face Cosplay

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Size-Overall”
3.1%of orders come back
“Small fit”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Sally Face Cosplay questions

Answered from the same tracked data.