Is saint bernard profitable to sell on Amazon United States?

The niche generates $25K/yr across 18 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -11.2%. Flapen's verdict: Skip it (39/100).

How competitive is the saint bernard niche?

13 brands and 14 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in saint bernard?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 1.3%.

When does demand for saint bernard peak?

Demand peaks in Nov–Dec; the busiest month runs 6.7× the quietest.

What does it cost to enter the saint bernard niche?

Listings span $5.50–$40.00; the average listing price is $19.20 (sweet spot $15–$100). The average incumbent carries 94 reviews — the moat a new listing must climb.

saint bernard

Skip it

A small market ($25K/yr) — this niche doesn't clear our bar today.

Review moat

Incredible93.61

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.3%

return rate — above 5% kills the launch gate

Avg price

Great$19.20

avg listing price — sweet spot $15–$100

Price range

Good$5.50–$40.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Growth

Bad-11.2%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Market size

Bad$25K

$25K/yr · 55K searches

According to Flapen's Amazon United States niche tracking, saint bernard is a $25K/yr Amazon United States market (55K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 39/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

saint bernard market data

Units sold / yr: 1K–2K; avg 0–100/product
Revenue / yr: $24K–$29K; units × avg price
Conversion rate: 2.4%
Avg BSR: #56,719
Page quality: 0%
Prime: 56%
Sponsored: 78%
Out of stock: 10.8%
Avg brand age: 40 months
Avg seller age: 163 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

19%

BECHANMIG40%
BABATEES16%
YRDBGHZDF8%
LUMANSITTER7%
WEWAYSMILE6%
MonsterMuttz4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -11.2% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 6.7×

Open Trend

Top saint bernard search terms

saint bernard19K/yr -13.0%0.8% conv.
st bernard13K/yr -2.6%1.1% conv.
st bernard gifts12K/yr -12.4%1.3% conv.
saint bernard gifts11K/yr -18.9%1.6% conv.

All search terms

Top saint bernard products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

BECHANMIG Dog Keychain Lovely Dog Key-ring Portable Metal Keychain Keyring Key Decor Car Keyring Decoration(Saint bernard)

BECHANMIG$7.774.7★759 rev

YRDBGHZDF Saint Bernard Dog Mama Tote Bag Saint Bernard Gifts Canvas Tote Bags Dog Lover Mom Gifts for Women Reusable Grocery Shopping Bag

YRDBGHZDF$12.695.0★10 rev

LUMANSITTER Saint Bernard Dog Dogs Novelty Fun Crew Socks Fashion Comfortable Men And Women Crazy Dress Socks

LUMANSITTER$14.094.5★195 rev

WEWAYSMILE Dog Keychain & Pendant - Portable Metal Key-Ring Gift for Pet Lovers - St Bernard Theme

WEWAYSMILE$5.504.7★75 rev

Funny St. Bernard Jowls Burger Saint Giant Dog Mom Dad T-Shirt

MonsterMuttz$19.614.7★36 rev

Newest

by launch date

YRDBGHZDF Saint Bernard Dog Mama Tote Bag Saint Bernard Gifts Canvas Tote Bags Dog Lover Mom Gifts for Women Reusable Grocery Shopping Bag

YRDBGHZDF$12.6910 rev

4mo ago

dvhdajed Funny Saint Bernard Hand Towels for Bathroom St Bernard Dog Owners Gifts Funny Dog Decor Kitchen Towels Dogs Birthday Gift Cute Dogs Decorative Tea Towel for Bathroom Gym 16x24 Inch

dvhdajed$11.6024 rev

8mo ago

BABATEES Saint Bernard Moonlit Artwork Premium Black Tshirt - 100% Cotton - for Men & Women

BABATEES$26.405 rev

11mo ago

BABATEES Saint Bernard Moonlit Artwork Premium Black Tshirt - 100% Cotton - for Men & Women

BABATEES$31.985 rev

11mo ago

BABATEES Saint Bernard Heavy Metal Tshirt for Dog Mom & Dad 100% Natural Undyed Cotton for Men & Women

BABATEES$23.9236 rev

12mo ago

What buyers say about saint bernard

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product40%

“The shirt is exactly as pictured”

Soft Feel10%

“Soft”

Weight Light7%

“The barrel itself is lightweight enough for a larger dog to wear comfortably”

Design-Overall7%

“I also appreciated that it looked much better in person than I expected”

Fun/Entertainment Experience7%

“added such a fun”

Hand Wash Friendly3%

“Since it's canvas like material it is machine washable”

Value For Money3%

“I think the price is fair”

Size-Overall3%

“This is a good size tote bag”

Material Quality3%

“It's made of thick strong canvas material that is 50% cotton and 50% polyester”

Strength3%

“it's strong enough to handle it all”

What buyers complain about

Size-Overall60%

“Wrong size and print stuck to itself”

Quality-Overall20%

“Cheap”

Advertised Vs Actual Product10%

“Misleading”

Top return reasons

Design-Overall36%

Size-Overall29%

Color14%

Advertised Vs Actual Product14%

Weight Heavy7%

Common questions

Is saint bernard profitable to sell on Amazon United States?: The niche generates $25K/yr across 18 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -11.2%. Flapen's verdict: Skip it (39/100).
How competitive is the saint bernard niche?: 13 brands and 14 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in saint bernard?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 1.3%.
When does demand for saint bernard peak?: Demand peaks in Nov–Dec; the busiest month runs 6.7× the quietest.
What does it cost to enter the saint bernard niche?: Listings span $5.50–$40.00; the average listing price is $19.20 (sweet spot $15–$100). The average incumbent carries 94 reviews — the moat a new listing must climb.