Sailor Scarf

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -22.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months

77K

Growth, 90 days vs prior 90

-22.8%

Conversion, latest week

3.3%

Market size, estimated

$23Ka year

Peak month

October41.0× the quietest month

Top search term

sailor scarf61K searches a year

Listings sell for $9.09 on average, from $5.47 to $23.13. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $9.09 that is $909 to $2K a year per listing.

Average price

$9.09under the $15 to $100 sweet spot

Price range

$5.47–$23.13

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$909–$2K

Returns

6.3%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #2,443 within Scarves & Wraps. It carries 403 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#2,443in Scarves & Wraps

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

403per listing

Listings tracked

27

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months