Sailor Costume

Shoppers searched for this 721K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $151K a year.

Searches, last 12 months

721K

Growth, 90 days vs prior 90

-13.9%

Conversion, latest week

0.8%

Market size, estimated

$151Ka year

Peak month

October21.5× the quietest month

Top search term

sailor101K searches a year

Listings sell for $24.86 on average, from $5.66 to $69.15. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $24.86 that is $2K to $6K a year per listing.

Average price

$24.86inside the $15 to $100 sweet spot

Price range

$5.66–$69.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

4.9%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 16.4% of listings are out of stock. The average listing ranks #10,415 within Accessories. It carries 500 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

85%

Out of stock, average day

16.4%

Average rank

#10,415in Accessories

Average rating

4.22 starsAmazon United States average 4.42 stars

Average reviews

500per listing

Listings tracked

74

17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months