Running Jackets for Women

Shoppers searched for this 448K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months

448K

Growth, 90 days vs prior 90

-23.5%

Conversion, latest week

0.3%

Market size, estimated

$37Ka year

Peak month

September3.9× the quietest month

Top search term

crz yoga jacket119K searches a year

Listings sell for $30.56 on average, from $14.34 to $83.35. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $30.56 that is $0 to $3K a year per listing.

Average price

$30.56inside the $15 to $100 sweet spot

Price range

$14.34–$83.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

10.2%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #170 within Track & Active Jackets. It carries 2,889 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

3.6%

Average rank

#170in Track & Active Jackets

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

2,889per listing

Listings tracked

137

31 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

31

Successful launches

2Amazon's first-year sales bar

Average brand age

37 months