Running Jacket for Men

Shoppers searched for this 313K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -45.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months

313K

Growth, 90 days vs prior 90

-45.6%

Conversion, latest week

0.1%

Market size, estimated

$13Ka year

Peak month

November6.4× the quietest month

Top search term

running jacket men113K searches a year

Listings sell for $38.83 on average, from $17.72 to $124.66. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $38.83 that is $0 to $4K a year per listing.

Average price

$38.83inside the $15 to $100 sweet spot

Price range

$17.72–$124.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

6.5%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #299 within Active Hoodies. It carries 2,293 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

11.5%

Average rank

#299in Active Hoodies

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

2,293per listing

Listings tracked

53

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

3Amazon's first-year sales bar

Average brand age

45 months