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37

running jacket for men

Skip it

Weak search conversion (0.1%) — this niche doesn't clear our bar today.

Market size 3Growth 2Conversion 1Competition 79Returns 20Price range 77Avg price 95Brand share 66Review moat 42Quality gap 48

Avg price

Incredible$38.83

avg listing price — sweet spot $15–$100

Competition

Great36%

top-5 click share — an open shelf

Price range

Great$17.72–$124.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,293.09

avg incumbent reviews — the moat a new listing must climb

Returns

Bad6.5%

return rate — above 5% kills the launch gate

Market size

Bad$13K

$13K/yr · 313K searches

Growth

Bad-45.6%

90-day search growth — must beat 0% to launch

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, running jacket for men is a $13K/yr Amazon United States market (313K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 37/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

running jacket for men market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$49K–$58K
units × avg price
Conversion rate
0.1%
Avg BSR
#299
Page quality
0%
Prime
100%
Sponsored
85%
Out of stock
11.5%
Avg brand age
45 months
Avg seller age
143 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

24 rising

Sellers

92

Top-5 brand share

65%

Top 20: 97%

Top-5 click share

36%

Top 20: 71%

Open market

30%

  • baleaf21%
  • BROKIG17%
  • Outdoor Ventures14%
  • UIQUR8%
  • adidas5%
  • Nike4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -45.6% search growth over the last 90 days.
30K20KSpike '24Holiday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 6.4×

Top running jacket for men search terms

  • running jacket men113K/yr
  • running rain jacket18K/yr
  • running rain jacket for men19K/yr
  • mens running jacket39K/yr
  • running windbreaker men21K/yr
  • waterproof running jacket15K/yr
  • running windbreaker11K/yr
  • mens running jackets12K/yr
  • running jackets for men9K/yr
  • lightweight running jacket men7K/yr
All search terms

Top running jacket for men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$5348%$1K12%$2K16%$2K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about running jacket for men

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall16%

“Fit well”

Weight Light12%

“Fantastic lightweight jacket”

Quality-Overall11%

“Excellent quality”

Value For Money5%

“Good value”

Weather Proof5%

“Perfect for the rain”

Water Resistance4%

“very water proof”

Pockets/Compartments4%

“lots of pockets”

Advertised Vs Actual Product4%

“As advertised”

Comfort-Overall3%

“The stretch fabric gives it a comfortable fit without feeling restrictive”

Material Quality3%

“Material is waterproof”

What buyers complain about

Size-Overall15%

“not fitted”

Water Resistance9%

“inside was wet”

Zipper Quality8%

“Arrived with a broken zipper”

Quality-Overall6%

“Junk”

Breathability5%

“Not very breathable”

Value For Money4%

“Great product at a maybe not so great price”

Material Quality3%

“Cheap material”

Thickness3%

“it is thin”

Adhesion/Stickiness2%

“I did not like the plastic inside adhering to my skin”

Pockets/Compartments2%

“this also had a hole in the pocket which would have driven me crazy”

Top return reasons

Size-Overall57%
Material Quality6%
Thin4%
Chest Fit3%
Sleeve Fit3%
Advertised Vs Actual Product3%
Length2%
Quality-Overall2%
Waist Fit2%
Zipper Quality2%

Common questions

Is running jacket for men profitable to sell on Amazon United States?
The niche generates $13K/yr across 53 tracked products. 3 of 8 products launched in the last 360 days are still selling. 90-day search growth is -45.6%. Flapen's verdict: Skip it (37/100).
How competitive is the running jacket for men niche?
24 brands and 92 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in running jacket for men?
Top complaints mined from reviews: Size-Overall, Water Resistance, Zipper Quality. The return rate is 6.5% — above our launch gate.
When does demand for running jacket for men peak?
Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 6.4× the quietest.
What does it cost to enter the running jacket for men niche?
Listings span $17.72–$124.66; the average listing price is $38.83 (sweet spot $15–$100). The average incumbent carries 2,293 reviews — the moat a new listing must climb.