Running Headband

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $563K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

+5.7%

Conversion, latest week

3.3%

Market size, estimated

$563Ka year

Peak month

January2.9× the quietest month

Top search term

junk headbands371K searches a year

Listings sell for $15.86 on average, from $5.68 to $19.55. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $15.86 that is $8K to $12K a year per listing.

Average price

$15.86inside the $15 to $100 sweet spot

Price range

$5.68–$19.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

$8K–$12K

Returns

1.7%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #202 within Sport Headbands. It carries 3,075 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

3.0%

Average rank

#202in Sport Headbands

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

3,075per listing

Listings tracked

69

10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

3Amazon's first-year sales bar

Average brand age

39 months