rumi earrings
Skip itA small market ($29K/yr) — this niche doesn't clear our bar today.
Review moat
Great207.7avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Returns
Good2.6%return rate — above 5% kills the launch gate
Avg price
Good$12.24avg listing price — sweet spot $15–$100
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Price range
Okay$6.39–$18.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-30.4%90-day search growth — must beat 0% to launch
Market size
Bad$29K$29K/yr · 57K searches
According to Flapen's Amazon United States niche tracking, rumi earrings is a $29K/yr Amazon United States market (57K searches/yr). The top 5 brands hold 68% of demand. Verdict: Skip it — 39/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
rumi earrings market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $18K–$24K
- units × avg price
- Conversion rate
- 4.1%
- Avg BSR
- #11,418
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 75%
- Out of stock
- 4.1%
- Avg brand age
- 24 months
- Avg seller age
- 156 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
18 rising
Sellers
21
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
27%
- shownee21%
- Eusnady15%
- NEOVISTA14%
- Iutymu12%
- Wellike6%
- YANCHUN5%
Demand
Weekly Amazon search volume, last 39 weeks — -30.4% search growth over the last 90 days.Top rumi earrings search terms
- rumi earrings23K/yr
- rumi jewelry from kpop demon hunters13K/yr
- rumi jewelry9K/yr
- rumi earrings k pop demon hunters13K/yr
Top rumi earrings products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Shownee Tassel Chain Small Gold Hoop Dangle Earring For Women Huggie Earring Heart Star CZ 14K Gold Plated Fashion Jewelry Mothers Day Gifts for Mom
shownee$13.004.5★1,296 rev
Eusnady Anime Costume Accessories Demon Cosplay Jewelry Necklace Silver Necklace Halloween Outfits Prop
Eusnady$8.504.6★16 rev
Anime Hunter Earrings Women Hunters Halloween Cosplay Costume Accessories Gold Earrings Set (Gold)
Iutymu$18.584.5★8 rev
NEOVISTA Demon Kpop Rumi Jewelry Set Chain Necklace Cross Earrings & Elastic Glass Bead Bracelet with RUMI Letters Fan Inspired Costume Accessories
NEOVISTA$18.174.5★48 rev
YANCHUN Ear Cuffs Non Piercing 14K Gold Plated Ear Cuff Earrings for Women Trendy Stuff Clip on Cartilage Earring Stacks Non Pierced Adjustable Fake Earrings Set Jewelry Christmas Gift 2026 Stocking Stuffers
YANCHUN$8.513.9★395 rev
Newest
by launch date
Solaviya Korea Pop Necklace Movie Lovers Gift Accessory Colorful Heart Shape sweater Chain Jewelry
Solaviya$12.5742 rev
Kigeli 1 Pair Kpop Golden Drop Earrings Anime Cosplay Costume Accessories for Men Women Gold Chain Drop Ear Cuffs Gift for Y2k Kpop Fans Concerts Halloween Party Costume Props
Kigeli$6.393 rev
MIUSISHIYU KoreanPop Spike Dangle Earrings for Women NickelFree 925 SterlingSilver Posts Hypoallergenic TarnishResistant Y2K Punk Goth Cosplay Streetwear
MIUSISHIYU$9.828 rev
vavkvr Inspired Merch Set Includes Earring Bracelets Tattoo K pop Concert Outfit Accessories Gifts for Teens Fans Women Men
vavkvr$13.7722 rev
Wellike Silver Earrings For Women Trendy Movie Inspired 925 Sterling Silver Post Dainty Silver Dangle Earrings Non Tarnish Cosplay Statement Chunky Earrings Hypoallergenic Drop Earings Jewelry
Wellike$9.376 rev
Trending
90-day click momentum
NEOVISTA Kpop Demon Inspired Jewelry Set Mira Velvet Purple Gem Choker Necklace (Adjustable) + Stainless Steel Spike Earrings Cosplay Accessories & Fan Gift for Teens & Women
NEOVISTA$14.474.4★
Solaviya Korea Pop Necklace Movie Lovers Gift Accessory Colorful Heart Shape sweater Chain Jewelry
Solaviya$12.574.4★
Dangle Earrings For Women Trendy 14K Gold Plated CZ Drop Silver Long Dangling Dainty Simple Hanging Jewelry (Gold 5 CZ-Round)
ShineRose$10.154.3★
Shownee Tassel Chain Small Gold Hoop Dangle Earring For Women Huggie Earring Heart Star CZ 14K Gold Plated Fashion Jewelry Mothers Day Gifts for Mom
shownee$13.004.5★
Wellike Silver Earrings For Women Trendy Movie Inspired 925 Sterling Silver Post Dainty Silver Dangle Earrings Non Tarnish Cosplay Statement Chunky Earrings Hypoallergenic Drop Earings Jewelry
Wellike$9.374.7★
What buyers say about rumi earrings
What buyers praise and complain about, mined from review topics.What buyers love
“Lastly, they are super affordable, especially for the quality”
“Nice for the price”
“Perfect size”
“Easy to use”
“Chain was nice”
“Very pretty”
“comfortable”
“Nice aforable gift”
“I love the look of stacked earrings”
“they look brand new still”
What buyers complain about
“They are a little tight at first”
“Breaks easily”
“Cheap”
“The chain didnt come with it”
“turn green quickly and have a very phony gold color”
“VERY FRAGILE”
“Looked nothing like what was shown”
“Gold began tarnishing after 3 months”
“They look so expensive”
“Way uncomfortable and kind of sharp feeling”
Top return reasons
Common questions
- Is rumi earrings profitable to sell on Amazon United States?
- The niche generates $29K/yr across 20 tracked products. 3 of 13 products launched in the last 360 days are still selling. 90-day search growth is -30.4%. Flapen's verdict: Skip it (39/100).
- How competitive is the rumi earrings niche?
- 18 brands and 21 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 68% of demand.
- What do buyers complain about in rumi earrings?
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 2.6%.
- What does it cost to enter the rumi earrings niche?
- Listings span $6.39–$18.58; the average listing price is $12.24 (sweet spot $15–$100). The average incumbent carries 208 reviews — the moat a new listing must climb.