Skip to content

Ruffle Bikini

Maybe

The top 5 products take only 8% of clicks. But an estimated 15.6% of orders come back, so Ruffle Bikini is a Maybe.

Flapen Score
56
56 / 100
Top 12% of 16,930 Clothing, Shoes & Jewelry niches · +11 vs the category median of 45
Market size
$13K/yr397K searches / yr
90-day growth
+78.5%search demand this quarter
Competition
8%top-5 click share · 77 brands · 90 sellers

Flapen Score

Ruffle Bikini against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Ruffle Bikini is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ruffle Bikini market on Amazon at a glance

Shoppers on Amazon United States searched for Ruffle Bikini 397K times last year and spent an estimated $13K. The top 5 brands take 36% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 397K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +78.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months
397K
Growth, 90 days vs prior 90
+78.5%
Conversion, latest week
0.1%
Market size, estimated
$13Ka year
Peak month
June11.7× the quietest month
Top search term
ruffle bikini120K searches a year

02 · Price

A sale here is worth $29.00.

Listings sell for $29.00 on average, from $13.03 to $82.24. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $29.00 that is $0 to $3K a year per listing.

Average price
$29.00inside the $15 to $100 sweet spot
Price range
$13.03–$82.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
15.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #765 within Swimsuits & Cover Ups. It carries 1,942 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
3.0%
Average rank
#765in Swimsuits & Cover Ups
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
1,942per listing
Listings tracked
324

04 · Newcomers

30 of last year's 141 launches cleared the first-year sales bar.

141 products launched here in the last 12 months. 30 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
141
Successful launches
30Amazon's first-year sales bar
Average brand age
29 months

Products

Top Ruffle Bikini products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 8% of clicks. An open shelf where new products get seen.

Brands

77 rising

Sellers

90

Top-5 brand share

36%

Top 20: 74%

Top-5 click share

8%

Top 20: 22%

Open market

65%

  • Brand 110%
  • Brand 28%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Ruffle Bikini search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 11.7×

Search terms

Top Ruffle Bikini search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ruffle bikini120K/yr
  • ruffle swimsuit36K/yr
  • ruffle bikini top35K/yr
  • ruffle one piece swimsuits for women28K/yr
  • off the shoulder swimsuits for women26K/yr
  • ruffle swim top18K/yr
  • ruffle bathing suit16K/yr
  • womens ruffle swimsuit13K/yr
  • ruffle bikini sets for women14K/yr
  • off shoulder swimsuit for women17K/yr

Reviews and returns

What reviews say buyers love and hate about Ruffle Bikini

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Size-Overall”
25%of negative reviews mention “Size-Overall”
15.6%of orders come back
“too small”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Ruffle Bikini questions

Answered from the same tracked data.