Ruby Earrings

Shoppers searched for this 348K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $354K a year.

Searches, last 12 months

348K

Growth, 90 days vs prior 90

+19.2%

Conversion, latest week

2.1%

Market size, estimated

$354Ka year

Peak month

December2.9× the quietest month

Top search term

ruby earrings158K searches a year

Listings sell for $48.46 on average, from $12.55 to $109.69. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $48.46 that is $5K to $12K a year per listing.

Average price

$48.46inside the $15 to $100 sweet spot

Price range

$12.55–$109.69

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$5K–$12K

Returns

3.5%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #1,837 within Earrings. It carries 869 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#1,837in Earrings

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

869per listing

Listings tracked

16

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months