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61

royal blue swimsuit for women

Worth a look

Shows a fragmented shelf (top 5 take 10% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 16Growth 96Conversion 7Competition 97Returns 0Price range 92Avg price 95Brand share 94Review moat 46Quality gap 76

Competition

Incredible10%

top-5 click share — an open shelf

Growth

Incredible+158.9%

90-day search growth — must beat 0% to launch

Avg price

Incredible$31.38

avg listing price — sweet spot $15–$100

Brand share

Great42%

top-5 brand share — no brand owns this niche

Price range

Great$13.14–$64.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,934.24

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$63K

$63K/yr · 387K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Returns

Bad17.5%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, royal blue swimsuit for women is a $63K/yr Amazon United States market (387K searches/yr). The top 5 brands hold 42% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 61/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

royal blue swimsuit for women market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$63K–$78K
units × avg price
Conversion rate
0.5%
Avg BSR
#250
Page quality
0%
Prime
100%
Sponsored
92%
Out of stock
1.7%
Avg brand age
32 months
Avg seller age
153 days

Competition & brand share

Clicks spread well past the top 5 (10% combined) — an open shelf where new products get seen.

Brands

66 falling

Sellers

79

Top-5 brand share

42%

Top 20: 79%

Top-5 click share

10%

Top 20: 27%

Open market

54%

  • SUUKSESS11%
  • Dridreo9%
  • CUPSHE8%
  • Holipick7%
  • Limeeke6%
  • LASLULU5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +158.9% search growth over the last 90 days.
40K30KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 12.5×

Top royal blue swimsuit for women search terms

  • blue one piece swimsuits for women90K/yr
  • royal blue swimsuit for women53K/yr
  • blue one piece swimsuit41K/yr
  • royal blue bathing suit22K/yr
  • royal blue swimsuit25K/yr
  • royal blue one piece swimsuit women12K/yr
  • light blue one piece swimsuit18K/yr
  • royal blue bathing suits for women24K/yr
  • blue one piece16K/yr
  • blue tummy control swimsuit7K/yr
All search terms

Top royal blue swimsuit for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$6322%$1K3%$2K4%$3K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about royal blue swimsuit for women

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall29%

“Very flattering fit”

Color15%

“Color is cute”

Comfort-Overall9%

“SO comfortable”

Shape/Style8%

“Really flattering”

Quality-Overall7%

“solid quality and the little sparkles in it are my fave”

Material Quality4%

“The material feels comfortable”

Strap/String Quality3%

“I like that the straps are adjustable”

Stretchability/Expandability/Elasticity2%

“I loved the great stretch it had”

Value For Money2%

“Great value”

Chest Fit2%

“it had great support in the chest”

What buyers complain about

Size-Overall24%

“Too short”

Color7%

“All the color faded out”

Chest Fit5%

“not motherly on larger busts”

Strap/String Quality4%

“The hardware on the straps is a bit severe”

Shape/Style2%

“Not flattering”

Smell2%

“Royal Blue suit is Stinky”

Quality-Overall1%

“Looks terrible now”

Durability1%

“didnt last”

Stretchability/Expandability/Elasticity1%

“Failed elastic”

Rope/Wire Tangling1%

“Washed once and the wire on one side came out”

Top return reasons

Size-Overall50%
Chest Fit14%
Length7%
Waist Fit5%
Shape/Style5%
Color4%
Hip Fit4%
Material Quality2%
Advertised Vs Actual Product2%
Feet Fit1%

Common questions

Is royal blue swimsuit for women profitable to sell on Amazon United States?
The niche generates $63K/yr across 230 tracked products. 22 of 85 products launched in the last 360 days are still selling. 90-day search growth is +158.9%. Flapen's verdict: Worth a look (61/100).
How competitive is the royal blue swimsuit for women niche?
66 brands and 79 sellers compete. The top 5 products take 10% of clicks and top 5 brands hold 42% of demand.
What do buyers complain about in royal blue swimsuit for women?
Top complaints mined from reviews: Size-Overall, Color, Chest Fit. The return rate is 17.5% — above our launch gate.
When does demand for royal blue swimsuit for women peak?
Demand peaks in May–Jun–Jul; the busiest month runs 12.5× the quietest.
What does it cost to enter the royal blue swimsuit for women niche?
Listings span $13.14–$64.03; the average listing price is $31.38 (sweet spot $15–$100). The average incumbent carries 1,934 reviews — the moat a new listing must climb.