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rothys shoes women

Skip it

Weak search conversion (0.1%) — this niche doesn't clear our bar today.

Market size 51Growth 18Conversion 1Competition 96Returns 3Price range 63Avg price 90Brand share 1Review moat 47Quality gap 79

Competition

Incredible15%

top-5 click share — an open shelf

Avg price

Great$59.81

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Good$22.55–$145.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$308K

$308K/yr · 4.7M searches

Review moat

Okay1,789.48

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-14.3%

90-day search growth — must beat 0% to launch

Returns

Bad11.3%

return rate — above 5% kills the launch gate

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

Brand share

Bad99%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, rothys shoes women is a $308K/yr Amazon United States market (4.7M searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Apr–Aug–Sep–Oct. Verdict: Skip it — 43/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

rothys shoes women market data

Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
$359K–$478K
units × avg price
Conversion rate
0.1%
Avg BSR
#152
Page quality
0%
Prime
100%
Sponsored
99%
Out of stock
4.3%
Avg brand age
35 months
Avg seller age
141 days

Competition & brand share

Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.

Brands

7 falling

Sellers

13

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

15%

Top 20: 37%

Open market

0%

  • Project Cloud72%
  • Rothy's26%
  • iiimmu1%
  • CUSHIONAIRE1%
  • Vespiero0%
  • KBZone0%
  • Open — no brand owns it (1 brand, 0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.3% search growth over the last 90 days.
350K250KSpike '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Aug, Sep, Oct · busiest ÷ quietest = 5.2×

Top rothys shoes women search terms

  • project cloud2.1M/yr
  • project cloud shoes for women1.1M/yr
  • rothys589K/yr
  • rothy72K/yr
  • rothys clogs for women127K/yr
  • sorel clogs81K/yr
  • skechers clogs for women74K/yr
  • mules for women wide width36K/yr
  • wide width mules for women37K/yr
  • clarks clogs for women69K/yr
All search terms

Top rothys shoes women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$3K2%$6K3%$9K4%$12K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about rothys shoes women

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall41%

“Comfortable Shoe”

Size-Overall12%

“Excellent fit”

Quality-Overall6%

“Good Quality”

Value For Money5%

“Good value for money”

Color4%

“Color is accurate”

Shape/Style3%

“Cute Style”

Soft Feel2%

“Real soft”

Leather Quality1%

“Soft leather”

Cushion1%

“Very cushioned and comfortable”

Weight Light1%

“These clogs are very lightweight”

What buyers complain about

Size-Overall24%

“The shoe was too short”

Comfort-Overall7%

“NOT comfortable”

Durability6%

“Didnt Last”

Quality-Overall4%

“Low quality”

Feet Fit3%

“Sadly these are to wide for my feet”

Pain Relief-Overall3%

“Foot pain”

Strap/String Quality3%

“Broken strap”

Value For Money2%

“Not worth the price”

Color2%

“looks as if it changes color”

Width2%

“the width was very wide”

Top return reasons

Size-Overall29%
Feet Fit22%
Length16%
Width10%
Color5%
Comfort-Overall4%
Advertised Vs Actual Product2%
Shape/Style2%
Material Quality1%
Strap/String Quality1%

Common questions

Is rothys shoes women profitable to sell on Amazon United States?
The niche generates $308K/yr across 191 tracked products. 35 of 73 products launched in the last 360 days are still selling. 90-day search growth is -14.3%. Flapen's verdict: Skip it (43/100).
How competitive is the rothys shoes women niche?
7 brands and 13 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 99% of demand.
What do buyers complain about in rothys shoes women?
Top complaints mined from reviews: Size-Overall, Comfort-Overall, Durability. The return rate is 11.3% — above our launch gate.
When does demand for rothys shoes women peak?
Demand peaks in Apr–Aug–Sep–Oct; the busiest month runs 5.2× the quietest.
What does it cost to enter the rothys shoes women niche?
Listings span $22.55–$145.70; the average listing price is $59.81 (sweet spot $15–$100). The average incumbent carries 1,789 reviews — the moat a new listing must climb.