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Rolling Underseat Bag

Fail

Buyers convert on only 0.5% of searches, so Rolling Underseat Bag is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$95K/yr262K searches / yr
90-day growth
+26.2%search demand this quarter
Competition
30%top-5 click share · 22 brands · 52 sellers

Flapen Score

Rolling Underseat Bag against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Rolling Underseat Bag is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rolling Underseat Bag market on Amazon at a glance

Shoppers on Amazon United States searched for Rolling Underseat Bag 262K times last year and spent an estimated $95K. The top 5 brands take 55% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 262K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.

Searches, last 12 months
262K
Growth, 90 days vs prior 90
+26.2%
Conversion, latest week
0.5%
Market size, estimated
$95Ka year
Top search term
london fog underseat bag21K searches a year

02 · Price

A sale here is worth $66.85.

Listings sell for $66.85 on average, from $12.30 to $171.09. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $66.85 that is $0 to $7K a year per listing.

Average price
$66.85inside the $15 to $100 sweet spot
Price range
$12.30–$171.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
8.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #267 within Luggage. It carries 3,655 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
96%
Out of stock, average day
1.5%
Average rank
#267in Luggage
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
3,655per listing
Listings tracked
54

04 · Newcomers

7 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
7Amazon's first-year sales bar
Average brand age
37 months

Products

Top Rolling Underseat Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

22 falling

Sellers

52

Top-5 brand share

55%

Top 20: 98%

Top-5 click share

30%

Top 20: 61%

Open market

39%

  • Brand 119%
  • Brand 210%
  • Brand 39%
  • Brand 48%
  • Brand 58%
  • Brand 66%

Search terms

Top Rolling Underseat Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • london fog underseat bag21K/yr
  • underseat carry on bags11K/yr
  • rolling underseat bag22K/yr
  • underseat travel bag23K/yr
  • underseat spinner luggage17K/yr
  • underseat bag18K/yr
  • under seat bag16K/yr
  • underseat roller bag13K/yr
  • verage underseat carry on luggage with spinner wheels12K/yr
  • under seat roller bag8K/yr

Reviews and returns

What reviews say buyers love and hate about Rolling Underseat Bag

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Size-Overall”
18%of negative reviews mention “Size-Overall”
8.5%of orders come back
“Too big”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Rolling Underseat Bag questions

Answered from the same tracked data.