Roller Rabbit Pajamas

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -37.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-37.6%

Conversion, latest week

0.3%

Market size, estimated

$70Ka year

Peak month

December3.6× the quietest month

Top search term

roller rabbit pajamas478K searches a year

Listings sell for $22.66 on average, from $17.93 to $26.99. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $22.66 that is $0 to $2K a year per listing.

Average price

$22.66inside the $15 to $100 sweet spot

Price range

$17.93–$26.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

5.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.1% of listings are out of stock. The average listing ranks #777 within Sleep & Lounge. It carries 281 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

27.1%

Average rank

#777in Sleep & Lounge

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

281per listing

Listings tracked

24

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months