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Roblox Backpack

Maybe

Search demand grew +114.0% this quarter. But buyers convert on only 0.5% of searches, so Roblox Backpack is a Maybe.

Flapen Score
52
52 / 100
Top 22% of 16,930 Clothing, Shoes & Jewelry niches · +7 vs the category median of 45
Market size
$171K/yr955K searches / yr
90-day growth
+114.0%search demand this quarter
Competition
54%top-5 click share · 20 brands · 37 sellers

Flapen Score

Roblox Backpack against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Roblox Backpack is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Roblox Backpack market on Amazon at a glance

Shoppers on Amazon United States searched for Roblox Backpack 955K times last year and spent an estimated $171K. The top 5 brands take 63% of clicks. Demand peaks in Jul–Aug. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 955K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +114.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $171K a year.

Searches, last 12 months
955K
Growth, 90 days vs prior 90
+114.0%
Conversion, latest week
0.5%
Market size, estimated
$171Ka year
Peak month
August26.5× the quietest month
Top search term
roblox backpack322K searches a year

02 · Price

A sale here is worth $32.46.

Listings sell for $32.46 on average, from $17.21 to $58.13. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $32.46 that is $3K to $8K a year per listing.

Average price
$32.46inside the $15 to $100 sweet spot
Price range
$17.21–$58.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 18.4% of listings are out of stock. The average listing ranks #1,137 within Backpacks. It carries 2,054 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
90%
Out of stock, average day
18.4%
Average rank
#1,137in Backpacks
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
2,054per listing
Listings tracked
30

04 · Newcomers

4 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
4Amazon's first-year sales bar
Average brand age
33 months

Products

Top Roblox Backpack products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

37

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

54%

Top 20: 87%

Open market

31%

  • Brand 126%
  • Brand 217%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Roblox Backpack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 26.5×

Search terms

Top Roblox Backpack search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • roblox backpack322K/yr
  • fortnite backpack359K/yr
  • roblox backpack for boys77K/yr
  • fortnite backpack for boys52K/yr
  • roblox bookbag27K/yr
  • mochila de roblox para nios13K/yr
  • mr beast backpack12K/yr
  • mochila de roblox10K/yr
  • fortnite backpacks13K/yr
  • mochila roblox9K/yr

FAQ

Common Roblox Backpack questions

Answered from the same tracked data.