Robes for Women
MaybeShoppers spend an estimated $2.0M a year here. But buyers convert on only 0.5% of searches, so Robes for Women is a Maybe.
- Flapen Score
- 53 / 100Top 19% of 16,930 Clothing, Shoes & Jewelry niches · +8 vs the category median of 4553
- Market size
- $2.0M/yr16.8M searches / yr
- 90-day growth
- -17.2%search demand this quarter
- Competition
- 33%top-5 click share · 27 brands · 60 sellers
Flapen Score
Robes for Women against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Robes for Women is stronger. Inside it, weaker.
Market
The Robes for Women market on Amazon at a glance
Shoppers on Amazon United States searched for Robes for Women 16.8M times last year and spent an estimated $2.0M. The top 5 brands take 59% of clicks. Demand peaks in Nov–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 16.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.
- Searches, last 12 months
- 16.8M
- Growth, 90 days vs prior 90
- -17.2%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $2.0Ma year
- Peak month
- December4.2× the quietest month
- Top search term
- robes for women4.1M searches a year
02 · Price
A sale here is worth $25.55.
Listings sell for $25.55 on average, from $7.79 to $82.37. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,000 to 2,500 of them. At $25.55 that is $51K to $64K a year per listing.
- Average price
- $25.55inside the $15 to $100 sweet spot
- Price range
- $7.79–$82.37
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $51K–$64K
- Returns
- 5.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #83 within Sleep & Lounge. It carries 8,963 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #83in Sleep & Lounge
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 8,963per listing
- Listings tracked
- 58
04 · Newcomers
7 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Robes for Women products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Yurhap Premium Robes for Women - Super Soft Cozy Fleece Womens Robe Plush Long Bathrobe
- Price
- $21.69
- Rating
- 4.7/5
- Reviews
- 3,616
- Age
- 2y ago

NY Threads Premium Womens Robe Plush Fleece Long Bath Robe for Women Fluffy Soft Womens Bathrobe Medium Light Pink
- Price
- $22.45
- Rating
- 4.6/5
- Reviews
- 44,281
- Age
- 9mo ago

PAVILIA Premium Womens Plush Soft Robe Fluffy Warm Fleece Sherpa Shaggy Bathrobe (S/M Light Pink)
- Price
- $29.43
- Rating
- 4.6/5
- Reviews
- 13,026
- Age
- 6y ago

PrinStory Womens Robe Long Kint Bathrobe Lightweight Soft Robes Ladies Bath Robe Black-L
- Price
- $16.71
- Rating
- 4.7/5
- Reviews
- 1,718
- Age
- 1y ago

NY Threads Premium Womens Robe with Hood Plush Fleece Long Bath Robe for Women Fluffy Soft Womens Bathrobe Medium Steel Grey
- Price
- $22.68
- Rating
- 4.6/5
- Reviews
- 50,633
- Age
- 9y ago
Trending
estimated 90-day click momentum
Amazon Essentials Womens Lightweight Cotton Waffle Mid-Length Bathrobe (Available in Plus Size) Teal Blue 2X
- Price
- $20.77
- Rating
- 4.5/5
- Reviews
- 643
- Age
- 3y ago

NY Threads Waffle Robes for Women Soft Womens Robe Lightweight Knee-Length Womens Bathrobe Large White
- Price
- $17.79
- Rating
- 4.6/5
- Reviews
- 479
- Age
- 2y ago

NY Threads Premium Womens Robe Plush Fleece Long Bath Robe for Women Fluffy Soft Womens Bathrobe Medium Light Pink
- Price
- $22.45
- Rating
- 4.6/5
- Reviews
- 44,281
- Age
- 9mo ago

NY Threads Waffle Robes for Women Soft Womens Robe Lightweight Knee-Length Womens Bathrobe Medium White
- Price
- $17.85
- Rating
- 4.6/5
- Reviews
- 479
- Age
- 2y ago

VINTATRE Women Kimono Robes Long Knit Bathrobe Lightweight Soft Knit Sleepwear V-neck Casual Ladies Loungewear Black-Large
- Price
- $24.00
- Rating
- 4.6/5
- Reviews
- 23,124
- Age
- 5y ago
Newest
by launch date
NY Threads Premium Womens Robe Plush Fleece Long Bath Robe for Women Fluffy Soft Womens Bathrobe Medium Light Pink
- Price
- $22.45
- Rating
- 4.6/5
- Reviews
- 44,281
- Age
- 9mo ago

Soft Robe For WomenWarm Plush Bath Robes FemaleSpa Towel After Shower Lightweight Long Bathrobe (US Alpha Small Medium Regular Regular Light Pink)
- Price
- $17.31
- Rating
- 4.5/5
- Reviews
- 201
- Age
- 11mo ago

Ekouaer Womens Robe Long Kint Bathrobe Lightweight Soft Robes Ladies Bath Robe Sleepwear S-XXL
- Price
- $28.37
- Rating
- 4.7/5
- Reviews
- 569
- Age
- 12mo ago

Eonkasp Plush Soft Robes for Women Premium Fleece Womens Robe Cozy Warm Bathrobe Lavender S-M
- Price
- $16.75
- Rating
- 4.6/5
- Reviews
- 1,387
- Age
- 1y ago

PJGGZ Womens Shawl Collar Bathrobe Soft Long Towel Robes for Women - Super Absorbent Quick Dry yet Warm(Light Pink S/M)
- Price
- $23.48
- Rating
- 4.4/5
- Reviews
- 836
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.
Brands
27 rising
Sellers
60
Est. top-5 brand share
59%
Top 20: 96%
Est. top-5 click share
33%
Top 20: 69%
Open market
34%
- NY Threads20%
- Yurhap13%
- PrinStory10%
- Amazon Essentials9%
- Ekouaer7%
- PAVILIA7%
Demand
Robes for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.2×
Search terms
Top Robes for Women search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- robes for women4.1M/yr
- robe3.2M/yr
- womens robe1.8M/yr
- womens robes1.1M/yr
- bath robe772K/yr
- bathrobe for women794K/yr
- bathrobe646K/yr
- robes640K/yr
- bath robe womens500K/yr
- terry cloth robes for women488K/yr
Reviews and returns
What reviews say buyers love and hate about Robes for Women
We read the reviews and the return reasons for every product selling here.
“Bigger than expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Robes for Women questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









