Rings for Kids

Shoppers searched for this 700K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $194K a year.

Searches, last 12 months

700K

Growth, 90 days vs prior 90

-17.7%

Conversion, latest week

2.3%

Market size, estimated

$194Ka year

Peak month

December2.8× the quietest month

Top search term

rings for kids107K searches a year

Listings sell for $11.98 on average, from $5.35 to $26.20. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $11.98 that is $3K to $6K a year per listing.

Average price

$11.98under the $15 to $100 sweet spot

Price range

$5.35–$26.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

1.4%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #663 within Jewelry. It carries 2,432 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#663in Jewelry

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

2,432per listing

Listings tracked

26

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months