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Ring Display Stand

Maybe

The top 5 brands take only 28% of clicks. But shoppers spend only $56K a year here, so Ring Display Stand is a Maybe.

Flapen Score
53
53 / 100
Top 19% of 16,930 Clothing, Shoes & Jewelry niches · +8 vs the category median of 45
Market size
$56K/yr110K searches / yr
90-day growth
-5.7%search demand this quarter
Competition
18%top-5 click share · 75 brands · 81 sellers

Flapen Score

Ring Display Stand against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Ring Display Stand is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ring Display Stand market on Amazon at a glance

Shoppers on Amazon United States searched for Ring Display Stand 110K times last year and spent an estimated $56K. The top 5 brands take 28% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months
110K
Growth, 90 days vs prior 90
-5.7%
Conversion, latest week
3.5%
Market size, estimated
$56Ka year
Peak month
November1.7× the quietest month
Top search term
ring display stand35K searches a year

02 · Price

A sale here is worth $14.77.

Listings sell for $14.77 on average, from $5.59 to $64.41. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $14.77 that is $0 to $1K a year per listing.

Average price
$14.77under the $15 to $100 sweet spot
Price range
$5.59–$64.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #495 within Shoe, Jewelry & Watch Accessories. It carries 503 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
99%
Out of stock, average day
0.3%
Average rank
#495in Shoe, Jewelry & Watch Accessories
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
503per listing
Listings tracked
123

04 · Newcomers

Amazon counts 1 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top Ring Display Stand products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 18% of clicks. An open shelf where new products get seen.

$0$1K$2K$3K$5K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

75 rising

Sellers

81

Top-5 brand share

28%

Top 20: 64%

Top-5 click share

18%

Top 20: 46%

Open market

69%

  • Ausalivan7%
  • KUKUVR7%
  • 7TH VELVET5%
  • Grab4%
  • COWFEX4%
  • Frebeauty3%

Demand

Ring Display Stand search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Ring Display Stand search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ring display stand35K/yr
  • ring display for vendors17K/yr
  • ring storage organizer17K/yr
  • velvet ring holder12K/yr
  • single ring display7K/yr
  • velvet ring display8K/yr
  • jewelry ring organizer6K/yr
  • ring stand display5K/yr
  • jewelry organizer rings4K/yr

Reviews and returns

What reviews say buyers love and hate about Ring Display Stand

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Strength17%−0.12

Flimsy

Not Sturdy

Very flimsy

Quality-Overall14%−0.01

Garbage

my only complaint is the quality of the box itself

Low quality

Size-Overall13%+0.19

since they're too large

The squares are a bit smaller than I thought theyd be

Little small

Durability6%−0.03

Broke easily

Not to durable

Fell apart immediately

Material Quality4%−0.02

Low quality material

Very cheap material

Not good material

Love

Quality-Overall16%−0.01

Great quality and appearance for my displayed jewelry that I made

Excellent product

This case is quality

Size-Overall11%+0.19

Nice and snug

Perfect Fit

it fits where I wanted it

Value For Money10%+0.56

Decent price

Great buy for the money

Fair price

Advertised Vs Actual Product9%+1.13

As advertised

Better than expected

As described

Display-Overall7%+0.60

Cute display

Displays nicely

Amazin display - Quality is great

Return

2.8% Return rate 63% Fixable by listing

Size-Overall44%█▇▇▇▇▇

since they're too large

The squares are a bit smaller than I thought theyd be

Little small

Quality-Overall7%▇▇▇█▆█

Garbage

my only complaint is the quality of the box itself

Low quality

Defective Material/Parts6%█▆▅▇▆█
Color6%▅▅▇█▇▆
Advertised Vs Actual Product5%▇▇▇█▇▇

FAQ

Common Ring Display Stand questions

Answered from the same tracked data.