Right Or Racist Game

Shoppers searched for this 146K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -26.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $14K a year.

Searches, last 12 months

146K

Growth, 90 days vs prior 90

-26.9%

Conversion, latest week

0.4%

Market size, estimated

$14Ka year

Peak month

December18.5× the quietest month

Top search term

country boy gifts38K searches a year

Listings sell for $27.20 on average, from $6.98 to $62.70. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $27.20 that is $0 to $3K a year per listing.

Average price

$27.20inside the $15 to $100 sweet spot

Price range

$6.98–$62.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.1%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #551 within Baseball Caps. It carries 16,347 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

1.6%

Average rank

#551in Baseball Caps

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

16,347per listing

Listings tracked

36

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

43 months