Richard Mille Watches Men

Shoppers searched for this 562K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.6M a year.

Searches, last 12 months

562K

Growth, 90 days vs prior 90

-4.5%

Conversion, latest week

0.4%

Market size, estimated

$3.6Ma year

Peak month

December1.3× the quietest month

Top search term

richard mille117K searches a year

Listings sell for $1475.62 on average, from $11.18 to $21831.98. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $1475.62 that is $0 to $148K a year per listing.

Average price

$1475.62above the $15 to $100 sweet spot

Price range

$11.18–$21831.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$148K

Returns

4.8%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #1,179 within Watches. It carries 3,239 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

88%

Out of stock, average day

2.2%

Average rank

#1,179in Watches

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

3,239per listing

Listings tracked

16

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months