Ricardo Luggage
FailBuyers convert on only 0.2% of searches, so Ricardo Luggage is a Fail.
- Flapen Score
- 33 / 100Ranks 15,219 of 16,930 Clothing, Shoes & Jewelry niches · −12 vs the category median of 4533
- Market size
- $54K/yr181K searches / yr
- 90-day growth
- +10.1%search demand this quarter
- Competition
- 27%top-5 click share · 12 brands · 38 sellers
Flapen Score
Ricardo Luggage against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Ricardo Luggage is stronger. Inside it, weaker.
Market
The Ricardo Luggage market on Amazon at a glance
Shoppers on Amazon United States searched for Ricardo Luggage 181K times last year and spent an estimated $54K. The top 5 brands take 95% of clicks. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 181K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.
- Searches, last 12 months
- 181K
- Growth, 90 days vs prior 90
- +10.1%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $54Ka year
- Top search term
- ricardo luggage84K searches a year
02 · Price
A sale here is worth $123.67.
Listings sell for $123.67 on average, from $18.59 to $347.03. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $123.67 that is $0 to $12K a year per listing.
- Average price
- $123.67above the $15 to $100 sweet spot
- Price range
- $18.59–$347.03
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$12K
- Returns
- 7.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 41% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #520 within Luggage. It carries 5,431 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 41%
- Out of stock, average day
- 2.1%
- Average rank
- #520in Luggage
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 5,431per listing
- Listings tracked
- 74
04 · Newcomers
7 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 13
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Ricardo Luggage products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Ricardo Beverly Hills Cambria Hardside Luggage | Stylish Suitcase with Wheels for Effortless Travel Expandable and Secure TSA-Locked Packing 20-inch Carry-On 22x14x9 (Black Pearl Carry-On 20-Inch)
- Price
- $100.92
- Rating
- 4.6/5
- Reviews
- 18
- Age
- 1y ago

Ricardo Beverly Hills Avalon Softside Carry-On Luggage Made with Sustainable 100% Recycled PET (rPET) Lightweight Eco-Friendly Travel Expandable Dual Spinner Wheels Juniper Green 20-inch
- Price
- $95.67
- Rating
- 4.7/5
- Reviews
- 137
- Age
- 2y ago

Ricardo Beverly Hills Malibu Bay 3.0 Softside 4 Wheel Spinner Lightweight Suitcase Unisex Stylish Blue Carry-On 20-Inch
- Price
- $115.59
- Rating
- 4.3/5
- Reviews
- 72
- Age
- 4y ago

Ricardo Beverly Hills Montecito 2.0 Hardside with Dual Spinning Wheels Expandable with Comfort Grip for Easy Packing and Moving Men and Women Hunter Green Carry-On 21-Inch
- Price
- $140.54
- Rating
- 4.5/5
- Reviews
- 169
- Age
- 2y ago

Ricardo Beverly Hills Malibu Bay 3.0 Softside 4 Wheel Spinner Lightweight Suitcase Unisex Stylish Gray Carry-On 20-Inch
- Price
- $125.17
- Rating
- 4.3/5
- Reviews
- 72
- Age
- 4y ago
Trending
estimated 90-day click momentum
Amazon Basics 21 Hardside Carry-On Luggage with Multi-directional Wheels Expandable for Up to 25% More Space Scratch-Resistant Surface Rose Gold
- Price
- $52.75
- Rating
- 4.5/5
- Reviews
- 27,070
- Age
- 1y ago

Amazon Basics 21 Hardside Carry-On Luggage with Expandable Space Scratch-Resistant Surface Telescoping Handle Four Multi-directional Wheels Light Blue
- Price
- $52.10
- Rating
- 4.5/5
- Reviews
- 27,070
- Age
- 8y ago

Ricardo Beverly Hills Montecito 3.0 Softside Luggage Collection Expandable Suitcases with Wheels and TSA Lock 25 Medium Check-in (French Gray 25-inch Medium)
- Price
- $189.37
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago

Amazon Basics 21 Hardside Carry-On Luggage with Spinner Wheels Expandable for Up to 25% More Space Scratch-Resistant Hardshell Suitcase Telescoping Handle Orange
- Price
- $52.34
- Rating
- 4.5/5
- Reviews
- 27,070
- Age
- 8y ago

Ricardo Beverly Hills Malibu Bay 3.0 Softside 4 Wheel Spinner Lightweight Suitcase Unisex Stylish Gray Carry-On 20-Inch
- Price
- $125.17
- Rating
- 4.3/5
- Reviews
- 72
- Age
- 4y ago
Newest
by launch date
SWISSGEAR Sion Softside Expandable Spinner Luggage Durable Lightweight Travel Suitcase Dark Grey Checked-Medium
- Price
- $105.13
- Rating
- 4.3/5
- Reviews
- 26,009
- Age
- 5mo ago

Ricardo Beverly Hills Montecito 2.0 Hardside with Dual Spinning Wheels Expandable with Comfort Grip for Easy Packing and Moving Men and Women Champagne Carry-On 21-Inch
- Price
- $158.89
- Rating
- 4.5/5
- Reviews
- 169
- Age
- 6mo ago

Ricardo Beverly Hills Montecito 3.0 Softside Luggage Collection Expandable Suitcases with Wheels and TSA Lock 25 Medium Check-in (French Gray 25-inch Medium)
- Price
- $189.37
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago

Ricardo Beverly Hills Montecito 3.0 Softside Luggage Collection Expandable Suitcases with Wheels and TSA Lock 21 Carry-on (Graphite 21-inch Carry-on)
- Price
- $154.81
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago

Ricardo Beverly Hills Cambria Hardside Luggage | Stylish Suitcase with Wheels for Effortless Travel Expandable and Secure TSA-Locked Packing 24-inch Medium Checked (Tortoise Checked Medium 24-Inch)
- Price
- $125.38
- Rating
- 4.6/5
- Reviews
- 18
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 27% of clicks, no more. An open shelf where new products get seen.
Brands
12 rising
Sellers
38
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
27%
Top 20: 60%
Open market
4%
- Ricardo Beverly Hills67%
- Amazon Basics20%
- SwissGear3%
- Samsonite3%
- Travelpro1%
- American Tourister1%
- Open — no brand owns it (6 brands, 4%)
Demand
Ricardo Luggage search demand
Weekly searches over the year. Pick a range.
Search terms
Top Ricardo Luggage search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ricardo luggage84K/yr
- ricardo carry on luggage38K/yr
- ricardo beverly hills luggage30K/yr
- ricardo11K/yr
- ricardo suitcase8K/yr
- ricardo elite luggage4K/yr
- ricardo luggage carry on4K/yr
- ricardo beverly hills3K/yr
Reviews and returns
What reviews say buyers love and hate about Ricardo Luggage
We read the reviews and the return reasons for every product selling here.
“Bad zipper”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ricardo Luggage questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









