Rhoback Mens Apparel

Shoppers searched for this 524K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +65.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $128K a year.

Searches, last 12 months

524K

Growth, 90 days vs prior 90

+65.4%

Conversion, latest week

0.4%

Market size, estimated

$128Ka year

Peak month

December4.5× the quietest month

Top search term

peter millar225K searches a year

Listings sell for $64.36 on average, from $11.45 to $137.09. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $64.36 that is $0 to $6K a year per listing.

Average price

$64.36inside the $15 to $100 sweet spot

Price range

$11.45–$137.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

9.6%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 17.2% of listings are out of stock. The average listing ranks #730 within Active Shirts & Tees. It carries 890 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

85%

Out of stock, average day

17.2%

Average rank

#730in Active Shirts & Tees

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

890per listing

Listings tracked

108

23 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

23

Successful launches

6Amazon's first-year sales bar

Average brand age

43 months