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Rfid Cards

Fail

The top 5 brands take 100% of clicks, so Rfid Cards is a Fail.

Flapen Score
40
40 / 100
Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 45
Market size
$316K/yr339K searches / yr
90-day growth
-16.6%search demand this quarter
Competition
85%top-5 click share · 5 brands · 7 sellers

Flapen Score

Rfid Cards against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Rfid Cards is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rfid Cards market on Amazon at a glance

Shoppers on Amazon United States searched for Rfid Cards 339K times last year and spent an estimated $316K. All 5 brands take every click. Demand peaks in Jan–Feb–Mar–Apr–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 339K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $316K a year.

Searches, last 12 months
339K
Growth, 90 days vs prior 90
-16.6%
Conversion, latest week
6.3%
Market size, estimated
$316Ka year
Peak month
January26.4× the quietest month
Top search term
guardality rfid blocking card42K searches a year

02 · Price

A sale here is worth $14.76.

Listings sell for $14.76 on average, from $6.04 to $38.59. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $14.76 that is $30K to $37K a year per listing.

Average price
$14.76under the $15 to $100 sweet spot
Price range
$6.04–$38.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
$30K–$37K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #22 within Wallets, Card Cases & Money Organizers. It carries 5,093 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
4.7%
Average rank
#22in Wallets, Card Cases & Money Organizers
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
5,093per listing
Listings tracked
11

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Rfid Cards products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 152%
  • Brand 222%
  • Brand 316%
  • Brand 48%
  • Brand 52%
  • Open — no brand owns it (0%)

Demand

Rfid Cards search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Prime Day '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Mar, Apr, Dec · busiest ÷ quietest = 26.4×

Search terms

Top Rfid Cards search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • guardality rfid blocking card42K/yr
  • cardian rfid blocking card75K/yr
  • rfid cards37K/yr
  • cardian safecard-3 pack23K/yr
  • wallet defender43K/yr
  • wallet defender rfid blocking card27K/yr
  • rf blocker7K/yr
  • card shield10K/yr
  • rfid blocking insert for wallet5K/yr
  • ticonn rfid blocking cards6K/yr

Reviews and returns

What reviews say buyers love and hate about Rfid Cards

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Value For Money”
46%of negative reviews mention “Functionality-Overall”
0.7%of orders come back
“These cards do not work”
A buyer, on “Functionality-Overall”46% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Rfid Cards questions

Answered from the same tracked data.