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Rey Mysterio Mask

Fail

Shoppers spend an estimated $40K a year here, so Rey Mysterio Mask is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$40K/yr127K searches / yr
90-day growth
+9.8%search demand this quarter
Competition
42%top-5 click share · 13 brands · 66 sellers

Flapen Score

Rey Mysterio Mask against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Rey Mysterio Mask is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rey Mysterio Mask market on Amazon at a glance

Shoppers on Amazon United States searched for Rey Mysterio Mask 127K times last year and spent an estimated $40K. The top 5 brands take 78% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months
127K
Growth, 90 days vs prior 90
+9.8%
Conversion, latest week
0.9%
Market size, estimated
$40Ka year
Peak month
October5.8× the quietest month
Top search term
rey mysterio mask106K searches a year

02 · Price

A sale here is worth $33.38.

Listings sell for $33.38 on average, from $8.60 to $91.88. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $33.38 that is $0 to $3K a year per listing.

Average price
$33.38inside the $15 to $100 sweet spot
Price range
$8.60–$91.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

41% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 31.0% of listings are out of stock. The average listing ranks #9,929 within Masks. It carries 248 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
41%
Prime listings
56%
Out of stock, average day
31.0%
Average rank
#9,929in Masks
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
248per listing
Listings tracked
32

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Rey Mysterio Mask products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 flat

Sellers

66

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

42%

Top 20: 87%

Open market

16%

  • Brand 126%
  • Brand 223%
  • Brand 315%
  • Brand 48%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (7 brands, 16%)

Demand

Rey Mysterio Mask search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 5.8×

Search terms

Top Rey Mysterio Mask search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rey mysterio mask106K/yr
  • rey misterio masks8K/yr
  • rey mysterio mask kids7K/yr
  • ray mysterio masks7K/yr

Reviews and returns

What reviews say buyers love and hate about Rey Mysterio Mask

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Size-Overall”
2.8%of orders come back
“too big for a child”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Rey Mysterio Mask questions

Answered from the same tracked data.