Is rey costume women profitable to sell on Amazon United States?

The niche generates $57K/yr across 56 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is +124.8%. Flapen's verdict: Worth a look (61/100).

How competitive is the rey costume women niche?

28 brands and 38 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 51% of demand.

What do buyers complain about in rey costume women?

Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Zipper Quality. The return rate is 15.1% — above our launch gate.

When does demand for rey costume women peak?

Demand peaks in Sep–Oct; the busiest month runs 35.9× the quietest.

What does it cost to enter the rey costume women niche?

Listings span $9.72–$114.96; the average listing price is $51.19 (sweet spot $15–$100). The average incumbent carries 159 reviews — the moat a new listing must climb.

rey costume women

Worth a look

Shows demand growing +124.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+124.8%

90-day search growth — must beat 0% to launch

Avg price

Great$51.19

avg listing price — sweet spot $15–$100

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Review moat

Great158.98

avg incumbent reviews — the moat a new listing must climb

Brand share

Great51%

top-5 brand share — no brand owns this niche

Competition

Great34%

top-5 click share — an open shelf

Price range

Great$9.72–$114.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$57K

$57K/yr · 117K searches

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Returns

Bad15.1%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, rey costume women is a $57K/yr Amazon United States market (117K searches/yr). The top 5 brands hold 51% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 61/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

rey costume women market data

Units sold / yr: 500–750; avg 0–100/product
Revenue / yr: $26K–$38K; units × avg price
Conversion rate: 0.9%
Avg BSR: #21,905
Page quality: 0%
Prime: 79%
Sponsored: 46%
Out of stock: 2.4%
Avg brand age: 44 months
Avg seller age: 162 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

28 rising

Sellers

Top-5 brand share

51%

Top 20: 96%

Top-5 click share

34%

Top 20: 71%

Open market

43%

Ruikajia20%
Rubies9%
Jazwares Costume Play8%
FangjunxianST8%
MUYDZ6%
Heodols6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +124.8% search growth over the last 90 days.

Peak months: Sep, Oct · busiest ÷ quietest = 35.9×

Open Trend

Top rey costume women search terms

rey costume women45K/yr +100.5%0.5% conv.
rey star wars costume11K/yr +214.9%0.3% conv.
rey costume23K/yr +74.9%0.5% conv.
star wars rey costume7K/yr +114.3%0.4% conv.
rey star wars costume women15K/yr +434.9%0.2% conv.
rey skywalker costume6K/yr +213.1%0.2% conv.
star wars rey costume women5K/yr -31.4%0.0% conv.
ray costume star wars woman4K/yr -85.8%3.7% conv.

All search terms

Top rey costume women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

FangjunxianST Womens Rey Costume Adult Jedi Cosplay Suits Deluxe Tops Pants Outfit Full Set with Belt for Halloween (Large)

FangjunxianST$87.323.9★72 rev

MUYDZ 2 Pair Womens Long Arm Sleeves with Lace Mesh Tulle Gloves Cooling and Warming Dual Purpose Sun Sleeves for Women Girls Party and Outdoor Activities (White)

MUYDZ$9.724.2★403 rev

Rubies womens Star Wars 7 the Force Awakens Deluxe Hero Fighter adult sized costumes Beige Medium US

Rubies$50.974.1★1,997 rev

Girls Deluxe Star Wars Rey Costume | Kids Jedi Outfit for Parties Halloween and Themed Events Medium

Jazwares Costume Play$43.095.0★6 rev

Ruikajia Womens Darth BB8 Rey Leia Costume Suit for Adult Halloween Cosplay Suit Costume Halloween Cosplay Dress (Beige M)

Ruikajia$19.494.4★105 rev

Newest

by launch date

ELEGAWHISPR 4 Pcs Rey Costume for Girls Halloween Deluxe Jumpsuit Kids Cosplay Outfits with Belt Bracer Accessories Set (Large(9-10 Years))

ELEGAWHISPR$21.0728 rev

9mo ago

Girls Deluxe Star Wars Rey Costume | Kids Jedi Outfit for Parties Halloween and Themed Events Medium

Jazwares Costume Play$43.096 rev

11mo ago

ELEGAWHISPR 4 Pcs Rey Costume for Girls Halloween Deluxe Jumpsuit Kids Cosplay Outfits with Belt Bracer Accessories Set (Medium(6-8 Years))

ELEGAWHISPR$21.9528 rev

12mo ago

XCDAHAIL Women Costume Adult Princess Cosplay Outfit Belt Queen for Halloween

XCDAHAIL$45.049 rev

1y ago

Jazwares Womens Star Wars The Force Awakens Rey Costume - Officially Licensed Star Wars Cosplay Outfit Medium

Jazwares Costume Play$76.0743 rev

1y ago

What buyers say about rey costume women

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Loved well made”

Value For Money15%

“Much better qaulity than I thought for the price”

Size-Overall14%

“it fit perfectly”

Material Quality10%

“The material and stuff was great except for the shirt, which is why Im giving the 2 stars”

Stretchability/Expandability/Elasticity9%

“Good stretch and quality to the rest of the outfit”

Advertised Vs Actual Product5%

“exactly like the picture”

Allergies2%

“not quite itchy”

Color2%

“And they are a nice dark rich brown color similar to what you see in Ralph Lauren's 2026 collection”

Upholstery/Fabric Quality2%

“The top is kimono style and constructed from a beautiful thick linen and gives it really good shape and structure”

Shape/Style2%

“The top is kimono style and constructed from a beautiful thick linen and gives it really good shape and structure”

What buyers complain about

Size-Overall44%

“was too loose”

Advertised Vs Actual Product9%

“Doesn't match the picture”

Zipper Quality6%

“Zipper is uneven”

Instructions/User Manual/Troubleshooting6%

“There were no instructions on how to assemble the costume”

Quality-Overall5%

“I felt it could have been a bit higher quality”

Product Condition3%

“I received an item that had been used/returned”

Leather Quality3%

“The leather bands were low quality”

Color3%

“Wrong color”

Thin2%

“Material is thin and not durable”

Thickness2%

“The pants were too thin so wore my own joggers”

Top return reasons

Size-Overall61%

Chest Fit5%

Advertised Vs Actual Product5%

Length4%

Material Quality4%

Waist Fit3%

Quality-Overall3%

Product Condition2%

Arm Fit2%

Value For Money2%

Common questions

Is rey costume women profitable to sell on Amazon United States?: The niche generates $57K/yr across 56 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is +124.8%. Flapen's verdict: Worth a look (61/100).
How competitive is the rey costume women niche?: 28 brands and 38 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 51% of demand.
What do buyers complain about in rey costume women?: Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Zipper Quality. The return rate is 15.1% — above our launch gate.
When does demand for rey costume women peak?: Demand peaks in Sep–Oct; the busiest month runs 35.9× the quietest.
What does it cost to enter the rey costume women niche?: Listings span $9.72–$114.96; the average listing price is $51.19 (sweet spot $15–$100). The average incumbent carries 159 reviews — the moat a new listing must climb.